Every year, thousands of square metres of flooring are ripped up from offices, hospitals, schools and commercial buildings across New Zealand — and the vast majority of it ends up in landfill. It's a quiet but significant waste problem that most people in the construction and fitout industry simply accept as the cost of doing business.

Jacobsen didn't accept it.

In this episode of Progress in Practice, host Nick Morrison speaks with Cynthia Tang, General Manager of Marketing, Technology and Impact at Jacobsen, about Re.form — the company's product stewardship and takeback program that has been running since 2020. Re.form collects discarded vinyl, carpet tile and rubber flooring from Jacobsen customers and sends it back through the supply chain to manufacturing and recycling partners in Europe, where i ...