How do you get your first clients when you’re starting a business or consulting practice?

Annia Mercado believes founders need to stop hiding behind their websites and start selling.

Annia is the founder of Unique Blend Consulting, where she helps early-stage founders build sales confidence, land their first clients, and create the systems they need to start generating revenue.

Before entrepreneurship, Annia worked in corporate banking and commercial credit, helping businesses with $10 million to $100 million in revenue secure funding to grow. Starting her own business taught her that understanding business and actually building one are two very different things.

In this episode of Ponder With Ashley, Ashley Waddington and Annia talk about what it really takes to get your first clients, ov ...