Growing an Intentional Podcast Ne...

Growing an Intentional Podcast Network: People, Values, and Adaptation

Podcast Network Insights: Understanding the Business of Podc... by Greg Wasserman, Podcast Leader & Relationship Generator
E28
Sep 17, 2026
01:14:15

Episode notes

What happens when a podcast network isn’t just a distribution tool, but the core engine of a larger business built around trust and long-term value? This conversation with Hank Fuerst unpacks how intentional (and sometimes accidental) decisions about structure, strategy, and monetization can ripple through the whole organization. It’s a grounded look at the evolving definition of “podcast network”—and why that definition keeps shifting.

Hank Fuerst has spent over a decade steering and scaling one of the country’s largest independent podcast networks, Ramsey Network, operating at a national level with a team of 75 supporting fewer than 10 active shows. With roots in radio, a mission steeped in financial education and advice, his network has thrived through strategic adaptation and a clear focus on fit, consistency, and audience trust.

Listen for:

11:18 Starting as an independent radio network

27:24 Team structure and media challenges

31:20 Tech insights from an independent creator

37:35 Developing fan engagement tools

44:46 Early adoption in digital media

54:36 Future of podcasting and media

01:08:00 Finding purpose in content creation

CONNECT WITH GUEST: HANK FUERST, VICE PRESIDENT | RAMSEY NETWORK

Website | LinkedIn | Instagram

Hank’s rec: Podcasts: The Dr. John Delony Show | Dear Hank & John Book: Killers of the Flower Moon by David Grann

CONNECT WITH GREG WASSERMAN, HEAD OF RELATIONSHIPS FOR RSS.COM

Website | LinkedIn

Greg’s book rec: Return on Courage by Ryan Berman

Systems, Sponsors, and Partners:

Hosted with RSS.com Podcast Hosting

Produced by Stories & Strategies

Content Repurposed with Castmagic

Podcast Project Management with Northflow

Keywords

podcasting
Podcast Network
Podcast Monetization
Podcast Growth
Podcast Nation
Greg Wasserman
Podcast
podcast discoverability
podcast network insights
Podcast Ads