Most communication advice tells you what to say. STRATA tells you what's actually happening beneath the surface and how to work with it. Jake and Jon break down this six step framework built for anyone who wants to lead conversations with more clarity, intention, and impact... without ever feeling pushy or manipulative.

The Six Steps

• Signal. How to recognize and respond to the subtle cues people send before they say what they actually mean
• Trigger. How to identify emotional triggers in real time and keep conversations from derailing
• Reframe. How to shift perspectives in a positive direction without dismissing where the other person is coming from
• Anchor. How to tie emotions to ideas so your message sticks long after the co ...