Ep.3 | Paco Conde from Activista talks about how to bring positive change with advertising

SmartBranding.com Podcast by Tatiana Bonneau

Episode notes

We discuss how the idea for Mars Sucks was born and executed and touch on what do brands need to do in order to survive and thrive in a world where consumers are not impressed by pretty packaging and words but hold you accountable for your actions.

ethical marketing