Marketing Your Wellness Business
Season 1
EP 4 - How to goose up your landing page for maximum sales and profit
EP 3 - How to never run out of things to say in your emails
EP 2- Napoleon Bonaparte's secret for building great health businesses
by Folaranmi Jesutofunmi
In this episode of Marketing Your Wellness Business podcast, I discuss how you can increase your landing page and earn maximum sales & profits. Check out some of the points I talked about in this episode. The simple mistake most business owners make causes their readers to leave their landing page without even getting a chance to buy. A few elements on your website/landing page may be unknowingly causing visitors to leave your page without even getting the chance to buy from you. Why talking about your product on your landing page or website might be murdering your sales! 4 categories of website/landing page headlines and when they should be used (Headlines are 80% of the battle in most landing pages and using the wrong headline can be the difference between a failed promotion and a widely successful one. I show you 4 types of headlines and WHEN to use them in this podcast). Why selling multiple products on your landing page is one of the worst things you can do and what to do instead. 7 easy ways to increase the conversion rate of your website. How to get the complaints/questions of your customers to help make you more sales. A simple trick you can do today (on your sales page/landing page) to overcome objections to buying in a prospect's mind without ever speaking to the prospect. And many more. If you like this episode, then you might love our FREE book: Your Email List is Your Wife. It shows you 15 unpopular rules you must follow to have maximum response, sales and profit from your email marketing. If you’re interested, get it here: https://ikonmedia.net/
In this episode of Marketing Your Wellness Business podcast, I discuss how you can never run out of things to write in your emails. Here are some of the points discussed in the episode Why being a “good writer” is holding you back from writing consistent, interesting and (most importantly) profitable emails. A simple mindset trick that can dissolve writer's block in less than 10 seconds. How to sneakily “hire” clients to write emails for you without paying a dime! (don’t worry it’s legal). The perfect type of email for whenever you feel lazy or tired (this tip helps me quickly bang out profitable emails in 5 minutes or less when I am not feeling up to it!) An example of a “historical email” I recently wrote and how you can write engaging and profitable emails like that too. How to build a personal relationship with your email list by telling stories about your daily life (and the simple trick you can use to sell ANY offer using ANY experience, even if they have nothing to do with each other) Why you’re probably trying too hard in your emails. How to make writing emails a pleasurable experience you look forward to, instead of a misery, you just “have” to do for your business etc. If you like this episode, then you might love our FREE book: Your Email List is Your Wife. It shows you 15 unpopular rules you must follow to have maximum response, sales and profit from your email marketing. If you’re interested, get it here: https://ikonmedia.net/
In this episode of Marketing Your Wellness Business podcast, I discuss a business lesson learned from Napoleon Bonaparte. The main concept is 'dazzle and astonish', which Napoleon used to establish new governments. Here are some of the points discussed in the episode: A simple sentence that helped Napoleon conquer vile nations and kings and how it can help you conquer your competition. The mindset that helped McDonald’s develop an offer that rapidly took over the fast food industry (and blew away the competition) in 2011 and how you can apply it to your health business. How to win market share even when you don’t have the size, resources, connections or status of your competition. The 200-year-old “force” that a measly coffee company used to create a brand so strong that they got to collaborate with NASA to develop drinkable coffee in space. (While I don’t talk about the NASA part in the podcast, I mention the brand’s name and the strategy behind it). The piece of content you’re most likely ignoring in your businesses right now might be murdering the sales, relationships and referrals you could otherwise get. A commonly overlooked part of your business that can keep the cheques rolling and your banks full even (especially) if you are extremely terrible at marketing A simple act you can start today that can radically transform the experience of your customers (if you sell a physical product) with them buying more, talking about you and evangelising your product to their relations. How Amazon is winning the e-commerce war even with high costs and high competition and how you can apply their big secret to your business And so much more. If you like this episode, then you might love our FREE book: Your Email List is Your Wife. It shows you 15 unpopular rules you must follow to have maximum response, sales and profit from your email marketing. If you’re interested, get it here: https://ikonmedia.net/
In this debut episode, I break down the secrets of email marketing that drive actual results. Here’s a sneak peek of what you’ll learn: Why “giving value” alone won’t guarantee sales—and 5 strategies that will. The #1 thing that turns subscribers off, no matter how great your offer is. What’s wrong with most social media advice out there? The 10-letter word that can drastically boost your email engagement and revenue. Why your emails must provide relief from life’s mundane moments. The “D-word” that makes your emails stand out in the inbox. How conflict can make your emails addictive (use it wisely!). The brain-wallet analogy that explains how subtle shifts in communication drive sales, is inspired by the success of blockbuster movies, books, and restaurants. How to build trust using scandals within your industry. And there’s so much more waiting for you in this episode. If you like this episode, then you might love our FREE book: Your Email List is Your Wife. It shows you 15 unpopular rules you must follow to have maximum response, sales and profit from your email marketing. If you’re interested, get it here: https://ikonmedia.net/