

Beyond the Recruitment Funnel: Are We Delivering the Belonging We Market? | Dr. Andre Richburg
Education Marketing Leader with Chris Rapozo by Chris Rapozo
S4 · E22
Sep 23, 2026
37:22
Episode notes
Higher education marketers talk constantly about belonging, community, and inclusion. But what happens when students arrive on campus and the experience doesn’t match the promise?
In this episode of The Education Marketing Leader, Chris Rapozo sits down with Dr. Andre Richburg, Vice President for Strategic Enrollment at Methodist University, to explore what it means to move beyond recruitment and create an institution where students actually feel supported, connected, ...
Keywords
marketing
storytelling
higher education
student enrollment
branding
social media
community college
personalization
content marketing