Life by Design

Life by Design

by Jessilyn and Brian Persson

Failing to Plan for the Unexpected

Hosts Jessilyn and Brian Persson dive into the common traps that real estate investors find themselves in when they fail to plan for the unexpected. Many first-time investors focus solely on the purchase price, overlooking hidden costs that can arise down the line. Jessilyn and Brian share their personal experiences of early missteps—like purchasing properties without a clear Plan B, underestimating market volatility, and failing to account for rising condo fees or special assessments. They emphasize the importance of having contingency plans for various scenarios, such as tenant vacancies, economic downturns, and major repairs, to ensure a resilient and profitable investment strategy. The discussion also highlights the hidden costs associated with condo investments. While condos may seem like an accessible entry point into real estate due to their lower upfront costs, they come with financial risks, including unexpected fee increases and costly assessments. Brian recounts a personal experience where a condo investment became unsustainable due to mounting expenses, ultimately forcing them to sell. Jessilyn and Brian also emphasize the necessity of budgeting for unexpected tenant-related costs. Whether self-managing or working with a property manager, investors must be prepared for potential issues such as tenant turnover, property damage, or legal disputes. They share insights on how proper screening and proactive financial planning can help mitigate risks, ensuring that a rental portfolio remains stable and profitable. If you’re looking to invest in real estate successfully while safeguarding your assets, this episode is packed with valuable lessons and practical strategies. Resources discussed in this episode: The 3 Mistakes that Keep High Achieving Couples from Building their Wealth, Freedom & Living a Life they Love -- Contact Jessilyn and Brian Persson | Discover Life By Design: Website: DiscoverLifeByDesign.ca Instagram: DiscoverLifeByDesign Facebook: Discover Life By Design Linkedin: Discover Life By Design -- TranscriptJessilyn Persson: [00:00:09] Welcome to the Life by Design podcast. We are your hosts Jessilyn and Brian Persson. Are you and your partner looking to align your financial goals and build wealth together? Have you ever wondered what might be stopping you from confidently investing in real estate or growing your wealth as a couple? Or why it feels so hard to get on the same page financially? Brian Persson: [00:00:28] That's exactly why we created this podcast, and the 'Riches, Relationships and Real Estate' program to help couples like you invest confidently and achieve both your financial and relationship goals. If you're curious to learn more, visit discoverlifebydesign.ca and take our quiz to discover what type of real estate investor you are. Let's create the life you deserve together. Jessilyn Persson: [00:00:52] Today's topic is going to be on failing to plan for the unexpected. Many first time investors focus solely on the purchase price. I know, we were there. We did that quite a bit, only to be blindsided by a host of hidden expenses. We don't want this to happen to you, our listeners, so we're going to go through and give you a few takeaways on how to prevent this. And the first one is going to be to make sure you have a plan B and C. Brian Persson: [00:01:22] And sometimes a D, depending on the property. When we started investi

The True Cost of Ownership

In this episode, Jessilyn and Brian Persson break down the often-overlooked expenses of property ownership that can make or break your investment success. From mortgage and closing costs to property taxes, insurance, and maintenance, they explain why budgeting beyond the purchase price is essential. They share real-life stories of costly surprises—like a $50,000 foundation repair—and highlight the importance of thorough inspections, realistic rental projections, and effective property management. The Perssons also discuss strategies for maximizing profitability, including setting rent based on market conditions, planning for vacancy costs, and accounting for property management fees—even if you self-manage. They emphasize that underestimating these expenses can lead to financial strain, but with proper planning, real estate can be a powerful wealth-building tool. Tune in to learn more about the common misconceptions about ownership and set yourself up for long-term success! Resources discussed in this episode: The 3 Mistakes that Keep High Achieving Couples from Building their Wealth, Freedom & Living a Life they Love — Contact Jessilyn and Brian Persson | Discover Life By Design: Website: DiscoverLifeByDesign.ca Instagram: DiscoverLifeByDesign Facebook: Discover Life By Design Linkedin: Discover Life By Design — Transcript Jessilyn Persson: [00:00:08] Welcome to the Life by Design podcast. We are your hosts Jessilyn and Brian Persson. Are you and your partner looking to align your financial goals and build wealth together? Have you ever wondered what might be stopping you from confidently investing in real estate or growing your wealth as a couple? Or why it feels so hard to get on the same page financially? Brian Persson: [00:00:27] That's exactly why we created this podcast and the 'Riches, Relationships, and Real Estate' program to help couples like you invest confidently and achieve both your financial and relationship goals. Curious to learn more? Visit discoverlifebydesign.ca to book your discovery call and build your customized wealth strategy plan with us. Let's create the life you deserve together. Jessilyn Persson: [00:00:49] Today's topic, we're going to be talking about underestimating the true cost of ownership. Many first-time investors focus solely on the purchase price only to be blindsided by a host of hidden expenses. So we're going to talk through some of what those expenses are so you can avoid these when you decide to buy your real estate. Brian Persson: [00:01:09] I can't count the number of times I've been in a conference and meeting people who are investing in their first or second property, and they are still missing things in the budget. We'll talk about what those things are, but effectively, their real estate portfolio is underperforming because it's not really calculated properly. Jessilyn Persson: [00:01:33] Yes, that is so true. We're going to roll right into the takeaways. The first one is that hidden costs add up. Know what to watch for. I know many of us are familiar, when we want to buy real estate, that we have to figure out what the mortgage is going to be, and to have that you need a down payment. Then there are usually closing costs, which we know of course are legal, but there are a lot of costs which we learned as we were buying, such as appraisal fees, if needed, inspection fees. We're fortunate not to have this

Possibilities in Real Estate Part 3

Jessilyn and Brian Persson conclude this 3-part series with an overview of real estate investing in this episode, they offer valuable insights for couples looking to build wealth together. They emphasize the importance of aligning your financial goals, understanding your personal comfort levels, and developing the right mindset for success. The discussion covers four key takeaways: creative financing strategies, the power of networking, diversifying income streams, and tracking and celebrating success. Listeners will learn how to leverage home equity, partnerships, and infinite banking for financing, as well as the importance of surrounding themselves with trusted professionals like realtors, mortgage brokers, and contractors. Beyond financing and networking, Jessilyn and Brian stress the value of multiple income streams, from rental properties to passive investments in private equities. They explain how diversifying income sources not only increases financial security but also opens new opportunities for long-term wealth creation. The episode wraps up with important reminders to track ROI, reinvest wisely, and celebrate milestones. All these practices are essential to staying motivated and continuously refining strategies. Tune in to gain actionable insights and discover how to take your real estate investments to the next level. Resources discussed in this episode: The 3 Mistakes that Keep High Achieving Couples from Building their Wealth, Freedom & Living a Life they Love Point form links of any resources discussed If no resources discussed, exclude this section -- Contact Jessilyn and Brian Persson | Discover Life By Design: Website: DiscoverLifeByDesign.ca Instagram: DiscoverLifeByDesign Facebook: Discover Life By Design Linkedin: Discover Life By Design -- TranscriptJessilyn Persson: [00:00:09] Welcome to the Life by Design podcast. We are your hosts, Jessilyn and Brian Persson. Are you and your partner looking to align your financial goals and build wealth together? Have you ever wondered what might be stopping you from confidently investing in real estate or growing your wealth as a couple? Or why it feels so hard to get on the same page financially? Brian Persson: [00:00:27] That's exactly why we created this podcast and the 'Riches, Relationships, and Real Estate' program to help couples like you invest confidently and achieve both your financial and relationship goals. If you're curious to learn more, visit discoverlifebydesign.ca to book your discovery call and build your customized wealth strategy with us. Let's create the life you deserve together. Jessilyn Persson: [00:00:50] Today's topic is The Possibilities in Real Estate Part 3. This is three of three. Recap, part one we discussed understanding your goals, what makes you uncomfortable and what are you willing and not willing to do. Part two we discussed different real estate asset classes, understanding market dynamics, and leveraging real estate for lifestyle design. Brian Persson: [00:01:16] A lot of topics there already. Jessilyn Persson: [00:01:18] I know, I'm super excited to get into part three but part one and part two were also really good topics. These are like bricks, building the foundation. Start here, move up. Introducing different topics so you're aware of what's all going on when it comes to building your wealth. Brian Persson: [00:01:40] That's why w

Possibilities in Real Estate Part 2

In part 2 of this 3-episode series, Jessilyn and Brian Persson discuss different real estate investment strategies. While many new investors feel excited about the different strategies, Jessilyn and Brian emphasize the importance of starting with one asset class, especially as new investors. They share their preference for suited properties over single-family homes and condos due to higher cash flow and reduced risk. The Perssons also discuss the challenges of short-term rentals and commercial properties, including high condo fees, special assessments, and tenant occupancy issues. They advise investors to fully leverage real estate income to fund their lifestyle before quitting a job and highlight the importance of making smart, long-term financial decisions. Jessilyn and Brian also share some of the factors investors need to pay attention to, including market dynamics, including location, economic trends, and market cycles. They use their investment in Sherwood Park as a prime example of these trends, stressing the need to adapt to changing interest rates and shifting economic conditions while leveraging real estate for financial independence and work-life balance. Tune in for valuable insights on how to navigate the world of real estate investing and achieve financial freedom. Resources discussed in this episode: The 3 Mistakes that Keep High Achieving Couples from Building their Wealth, Freedom & Living a Life they Love -- Contact Jessilyn and Brian Persson | Discover Life By Design: Website: DiscoverLifeByDesign.ca Instagram: DiscoverLifeByDesign Facebook: Discover Life By Design Linkedin: Discover Life By Design -- TranscriptJessilyn Persson: [00:00:09] Welcome to the Life by Design podcast. We are your hosts, Jessilyn and Brian Persson. Are you and your partner looking to align your financial goals and build wealth together? Have you ever wondered what might be stopping you from confidently investing in real estate or growing your wealth as a couple? Or why it feels so hard to get on the same page financially? Brian Persson: [00:00:28] That's exactly why we created this podcast and the 'Riches, Relationships, and Real Estate' program, to help couples like you invest confidently and achieve both your financial and relationship goals. If you're curious to learn more, visit discoverlifebydesign.ca to book your discovery call to build your customized wealth strategy with us. Let's create the life you deserve together. Jessilyn Persson: [00:00:51] Today's topic, we are going to continue on the possibilities in real estate, this is part two. In the last episode during part one, we discussed understanding your goals, what makes you uncomfortable, and what are you willing to do when it comes to real estate? Now I'm really excited to roll into part two of three. This is going to be a three part series, so stay tuned after this for the next one. Today's takeaways, I know the first one is different real estate asset classes. I know this is a hot topic because it's probably one of the first questions I get asked when people hear that we are real estate investors. Then they start trying to pick our brains on all the different options in real estate, just for me to bring them back down to be like, let's start with one. Brian Persson: [00:01:39] Sometimes the first time people talk to us, they're trying to decide their entire real estate investment future in that one conversation. It's just not possible

Possibilities in Real Estate Part 1

In this part 1 of 3 episode series, Jessilyn and Brian Persson dive into the essentials of real estate investing, starting with understanding your financial goals and comfort levels. They discuss the importance of defining your "why" behind investing and clarifying short-term versus long-term objectives. They highlight the importance of recognizing your risk tolerance and addressing the discomforts that come with real estate ventures. From multi-family and suited properties to time commitments and skill development, both Jessilyn and Brian provide actionable insights to help listeners focus on the right asset classes and strategies for achieving goals, whether that be time freedom or financial success. Jessilyn and Brian also share personal anecdotes and lessons learned about avoiding “shiny object syndrome” and staying grounded in your investment goals. They emphasize the need for honesty about your willingness to commit time, learn new skills, and choose between active or passive management. Whether you're just starting out or looking to refine your real estate approach, this episode offers practical advice to help you build a sustainable wealth strategy. Resources discussed in this episode: The 3 Mistakes that Keep High Achieving Couples from Building their Wealth, Freedom & Living a Life they Love -- Contact Jessilyn and Brian Persson | Discover Life By Design: Website: DiscoverLifeByDesign.ca Instagram: DiscoverLifeByDesign Facebook: Discover Life By Design Linkedin: Discover Life By Design -- Transcript:Jessilyn Persson: [00:00:09] Welcome to the Life by Design podcast. We are your hosts, Jessilyn and Brian Persson. Are you and your partner looking to align your financial goals and build wealth together? Have you ever wondered what might be stopping you from confidently investing in real estate, or growing your wealth as a couple? Or why it feels so hard to get on the same page financially? Brian Persson: [00:00:29] That's exactly why we created the podcast and the 'Riches, Relationships, and Real Estate' program to help couples like you invest confidently and achieve both your financial and relationship goals. If you're curious to learn more, visit discoverlifebydesign.ca to book your discovery call and build your customized wealth strategy. Let's create the life you deserve together. Jessilyn Persson: [00:00:54] All right, today's topic is the possibilities of real estate. This is going to be part one of three series. Throughout this three series podcast piece that we're doing here, we're going to talk about everything from understanding your goals, what makes you uncomfortable, what are you willing to do, right into the different asset classes. Leveraging real estate, market dynamics, creative financing, multiple income streams, and how to measure that for success. Brian Persson: [00:01:27] The reason that we picked this is because it's a huge topic. We started writing it out and we realized this is too much for one episode. The reality is that you don't know what you don't know, and we haven't talked a lot about true real estate investing, the nitty gritty of it. We also hope these episodes help you as a guide to avoid shiny object syndrome, which we had early on in our real estate career. Where we were hopping from asset class to asset class and chasing down all these different strategies that really didn't fit our particular family, our mold, what we were aiming for in life. So we hope these episodes guide

How to Create Realistic Real Estate Investment Goals as a Couple

In this episode of Life by Design, Jessilyn and Brian dive into the essentials of setting achievable real estate investment goals as a couple. They emphasize the importance of mutual understanding and active involvement in goal-setting that fosters both support and helps avoid conflict. One important takeaway is their "sleep at night factor" philosophy—choosing investments that offer peace of mind over stress and overwhelm. Jessilyn and Brian break down three levels of wealth for listeners: financial security, covering expenses with passive income, and complete time and money freedom. They encourage couples to start small when setting goals and evaluating their current assets and skills. From there, listeners can build realistic 90-day action plans to maintain focus and momentum with incremental steps toward the larger vision. During the episode, they also explore strategies for aligning real estate goals with each partner's strengths and passions. They stress the importance of open communication and regular check-ins to track progress and adapt tasks and goals as needed. Additionally, they highlight the value of working with coaches and mentors to accelerate success, avoid common pitfalls, and provide clarity in decision-making. Whether you’re just starting out or looking to refine your real estate strategy, this episode provides actionable steps and expert insights to help couples achieve their financial goals together. Resources discussed in this episode: The 3 Mistakes that Keep High Achieving Couples from Building their Wealth, Freedom & Living a Life they Love -- Contact Jessilyn and Brian Persson | Discover Life By Design: Website: DiscoverLifeByDesign.ca Instagram: DiscoverLifeByDesign Facebook: Discover Life By Design Linkedin: Discover Life By Design -- TranscriptJessilyn Persson: [00:00:08] Welcome to the Life by Design podcast. We are your hosts, Jessilyn and Brian. Are you and your partner looking to align your financial goals and build wealth together? Have you ever wondered what might be stopping you from confidently investing in real estate or growing your wealth as a couple? Or why it feels so hard to get on the same page financially? Brian Persson: [00:00:30] That's exactly why we created this podcast, and the 'Riches, Relationships and Real Estate' program to help couples like you invest confidently and achieve both your financial and relationship goals. Curious to learn more? Visit discoverlifebydesign.ca to book your discovery call to build your customized wealth strategy. Let's create the life you deserve together. Jessilyn Persson: [00:00:56] Today's topic is, how to create realistic real estate investment goals as a couple. Brian Persson: [00:01:03] So why is this important? That's the question we always ask, what we're trying to output here is, why are these topics that we're covering important? Personally, I think that realistic real estate goals are important because real estate can be very intimidating. We've encountered a lot of couples where they just don't want to start. It's so threatening to them that they literally will not start in real estate at all. It's kind of one of those things where once you start lifting the weights, it gets easier and easier. I like to provide a framework that will give, basically, the realistic expectations. Where you just have to stretch yourself a little bit and not too far. Any thoughts on that? Jessilyn Persson: [00:01:50]

How to Deal with Pushback as you Grow

In this episode, Jessilyn and Brian Persson dive into the reality of experiencing pushback as you grow, succeed, and develop your personal self. They offer strategies for managing this resistance while confidently pursuing personal and financial growth. They share how understanding social dynamics, or "reading the room," can help you navigate relationships with those who may feel envious or alienated by your success. Through personal stories, like Brian’s parents’ initial hesitance toward their real estate ventures and Jessilyn’s decision to limit communication with a negative sibling, they explore how to reframe relationships rather than cut people off entirely. Jesslyn and Brian stress the importance of focusing on supportive communities and maintaining humility while speaking to others at their level of understanding. The conversation wraps up with actionable tips for staying resilient amidst the naysayers and protecting your energy. Jessilyn and Brian encourage listeners to cultivate environments where success and growth are celebrated, whether through like-minded groups or empowering communities. Resources discussed in this episode: The 3 Mistakes that Keep High Achieving Couples from Building their Wealth, Freedom & Living a Life they Love -- Contact Jessilyn and Brian Persson | Discover Life By Design: Website: DiscoverLifeByDesign.ca Instagram: DiscoverLifeByDesign Facebook: Discover Life By Design Linkedin: Discover Life By Design -- TranscriptJessilyn Persson: [00:00:09] Welcome to the Life by Design Podcast. We are your hosts, Jessilyn and Brian Persson. Are you and your partner looking to align your financial goals and build wealth together? Have you ever wondered what might be stopping you from confidently investing in real estate or growing your wealth as a couple? Or why it feels so hard to get on the same page financially? Brian Persson: [00:00:31] That's exactly why we created this podcast and the 'Riches, Relationships, and Real Estate' program to help couples like you invest confidently and achieve both your financial and relationship goals. If you're curious to learn more, head directly over to discoverlifebydesign.ca/wealth and download our free guide, 'The Three Mistakes That Keep Couples from Building Their Wealth'. Let's start building wealth and the life you deserve together. Jessilyn Persson: [00:00:58] Alright, today's topic is how to deal with pushback as you grow. Brian Persson: [00:01:04] It's natural, I think it's a society thing where people look up to other people and they want to bring them down. The whole 'crabs in the bucket', if you know that analogy, where all the crabs in the bucket try to pull the other crabs down, even though individually every crab could get out of the bucket. Jessilyn Persson: [00:01:22] I think this goes across many areas in life. Obviously we focus on wealth, but if you're growing your career, if you're growing your wealth, if you're shifting your mindset, if you're changing other aspects in your life, whether it be research or spirituality or how you exercise or how you want to change your eating habits. However you choose to grow, when someone's used to you as you are and you decide to change something, people, and sometimes harmlessly, they don't actually mean to be mean, can be mean. That could be something simple as, even to this day I haven't drank in over three years now. When I say to people when I'm at an event or a party,

How to Embrace the Challenge of Expanding Your Mindset

Hosts Jessilyn and Brian Persson discuss the transformative power of mindset in personal and financial growth. They begin by highlighting the common struggles couples face when aligning financial goals and reveal how shifting perspectives can help them overcome these obstacles. Jessily and Brian share personal experiences that illustrate how limiting beliefs, like the “poverty mindset,” can persist even with financial stability. They both reflect on how, despite earning high incomes early in their careers, they still faced anxieties around money and security, which impacted their relationship and financial goals. Through intentional self-development and embracing a more growth-oriented mindset, they found a way to redefine success and focus on expanding their contributions beyond finances alone. Jessilyn and Brian recommend three main strategies to help embrace a growth mindset: choosing your hard, decluttering your environment and life, and setting clear intentions, even when it feels impossible. They also discuss the challenges of entrepreneurship, handling rejection, and the necessity of financial discipline, illustrating that every aspect of building wealth and stronger relationships requires stepping out of one’s comfort zone. By facing these challenges head-on, they believe couples can create a life aligned with their values, filled with meaningful relationships and financial freedom. Resources discussed in this episode: The 3 Mistakes that Keep High Achieving Couples from Building their Wealth, Freedom & Living a Life they Love -- Contact Jessilyn and Brian Persson | Discover Life By Design: Website: DiscoverLifeByDesign.ca Instagram: DiscoverLifeByDesign Facebook: Discover Life By Design Linkedin: Discover Life By Design -- Transcript:Jessilyn Persson: [00:00:09] Welcome to the Life by Design Podcast. We are your hosts, Jessilyn and Brian Persson. Are you and your partner looking to align your financial goals and build wealth together? Have you ever wondered what might be stopping you from confidently investing in real estate or growing your wealth as a couple? Or why it feels so hard to get on the same page financially? Brian Persson: [00:00:29] That's exactly why we created this podcast and the 'Riches, Relationships, and Real Estate' program, to help couples like you invest confidently and achieve both your financial and relationship goals. If you're curious to learn more, head over to discoverlifebydesign.ca/wealth and download our free guide, 'The 3 Mistakes That Keep Couples From Building Their Wealth'. Let's start building the life you deserve together. Jessilyn Persson: [00:00:56] Today's topic is, how to embrace the challenge of expanding your mindset. We've definitely had our challenges through the years as we grew and kept expanding our mindset with our business, with the way we chose to raise our family and the way we chose to spend time with family. Do you want to share with our audience one of the many challenges we had? Brian Persson: [00:01:21] Let's be honest, what's going on in your head is going to reflect out into the world. Your mindset is going to change how the world looks like to you. For me, the biggest challenge for my mindset was, effectively, my early career. I did well, I very quickly went to a six digit career. When you get in that, you know the old saying, golden handcuffs makes you very comfortable. Then I didn't move. I sat in that job, not realizing that there was

First Steps to Shift from a Scarcity to Wealth Mindset

In this episode, Jessilyn and Brian Persson explore the initial steps required to shift from a scarcity mindset to an abundance mindset, sharing their unique personal experiences. Jessilyn candidly reflects on her life growing up in poverty and how the ideas she learned in childhood followed her into adulthood. She describes how she worked on her mindset to move past the need to save every dollar to embracing self-care and budgeting even a modest $60 monthly for personal grooming. Brian, raised in a middle-class family, grappled with a comfort-based scarcity mindset, initially hesitant to step out of his financial comfort zone. Together, they highlight the importance of acknowledging your personal limiting beliefs, seeking out continuous financial education, and finding the courage to take small, consistent steps to grow your wealth. They emphasize the value of reframing mindsets and appreciating money’s abundance as key steps in achieving financial goals and a fulfilling life. To help listeners on their own journeys, Jessilyn and Brian offer practical strategies, including automating savings and making gradual, manageable changes to foster a sustainable wealth-building habit. They advocate for self-acceptance and remind listeners that consistent action can help compound results over time. The Perssons encourage listeners to recognize how their upbringings may shape their current financial beliefs and to reframe those beliefs to support growth and resilience. Their message is clear: through self-reflection, education, and small actions, anyone can build a healthier relationship with money and move towards financial abundance. Resources discussed in this episode: The 3 Mistakes that Keep High Achieving Couples from Building their Wealth, Freedom & Living a Life they Love Grant Cardone -- Contact Jessilyn and Brian Persson | Discover Life By Design: Website: DiscoverLifeByDesign.ca Instagram: DiscoverLifeByDesign Facebook: Discover Life By Design Linkedin: Discover Life By Design -- Transcript Jessilyn Persson: [00:00:10] Welcome to the Life by Design Podcast, we are your hosts Jessilyn and Brian Persson. Are you and your partner looking to align your financial goals and build wealth together? Have you ever wondered what might be stopping you from confidently investing in real estate or growing your wealth as a couple? Or why it feels so hard to get on the same page financially? Brian Persson: [00:00:30] That's exactly why we created this podcast and the 'Riches, Relationships, and Real Estate' program to help couples like you invest confidently and achieve both your financial and relationship goals. If you're curious to learn more, head over to discoverlifebydesign.ca/wealth and download our free guide,'The 3 Common Mistakes Couples Make When Building Their Wealth'. Let's start building the life you deserve, together. Jessilyn Persson: [00:00:59] All right, today's topic is 'your first steps to shift from a scarcity to wealth mindset'. I wanted to chat about this one because I've had several people reach out to me lately through social media, DMs, emails, after they've seen some of our posts that we do on mindset, and they're like, but how do you do it? So I thought about it and I'm like, instead of replying back one by one, let's do a full podcast so we can reach our entire audience and have them share it for those who are

Our Top 3 Real Estate Investment Pitfalls We Encountered

In this episode, Jessilyn and Brian Persson dive into the top three pitfalls they encountered on their real estate investment journey, offering valuable insights for couples looking to invest confidently and build wealth together. They begin by discussing how important it is to find and connect with a strong support network. They share how their initial lack of knowledge and guidance led to missed opportunities early on. They emphasize the value of connecting with experienced investors who can help you avoid costly mistakes and enable faster progress. Jessilyn and Brian also highlight the need to set boundaries and maintain focus, advising new investors to commit to a single strategy initially rather than diversifying too early. Building success and knowledge in one area of real estate investing can set you up for success later on when you want to diversify down the road. The Perssons also discuss the power of delegation, encouraging listeners to outsource tasks that are time-consuming or fall outside their expertise. By valuing their time and focusing on high-impact activities, Jessilyn and Brian found they could accelerate their investment goals without getting bogged down by everyday property management issues. Along with practical tips for managing tenant relationships and protecting boundaries, Jessilyn and Brian share how these approaches contribute not only to their financial success but also to a balanced relationship, inspiring other couples to work together on their investment journeys. Resources discussed in this episode: The 3 Mistakes that Keep High Achieving Couples from Building their Wealth, Freedom & Living a Life they Love -- Contact Jessilyn and Brian Persson | Discover Life By Design: Website: DiscoverLifeByDesign.ca Instagram: DiscoverLifeByDesign Facebook: Discover Life By Design Linkedin: Discover Life By Design -- Transcript Jessilyn Persson: [00:00:09] Welcome to the Life by Design Podcast. We are your hosts Jessilyn and Brian Persson. Are you and your partner looking to align your financial goals and build wealth together? Have you ever wondered what might be stopping you from confidently investing in real estate or growing your wealth as a couple? Or why it feels so hard to get on the same page financially? Brian Persson: [00:00:30] That's exactly why we created this podcast and the 'Riches, Relationships, and Real Estate' program to help couples like you invest confidently and achieve both your financial and relationship goals. Are you curious to learn more? Head over to discoverlifebydesign.ca/wealth and download our free guide, 'The 3 Mistakes that Keep High Achieving Couples from Building their Wealth, Freedom & Living a Life they Love'. Let's start building the life you deserve, together. Jessilyn Persson: [00:01:00] Today's topic, we are going to focus on the top three real estate investment pitfalls that we encountered. Brian Persson: [00:01:07] Doesn't real estate come with a whole lot of pitfalls. This is like a trip down memory lane. The not so nice part of memory lane in some cases, but also a really good chance for us to help guide the audience out there. How you can start off, what you can avoid, how you can accelerate your real estate portfolio a lot faster. It's not going to sound like what you think. Jessilyn Persson: [00:01:38] Every time there's a failure, there's a lesson in there. We've definitely ha
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