Episode notes
He started by selling treadmills in 2002. Today, Vikas Jain, Managing Director of Anytime Fitness India, leads a network of 200+ gyms serving nearly 2 lakh members across the country.
In this episode of Leadership Lounge with The CEO Magazine, Vikas opens up about building trust for a global brand in India, why "fitness club for busy people" became a movement, the biggest myths around fat loss and protein, how technology and AI are reshaping the fitness experience, and his honest advice for anyone wanting to start a fitness business in India — including a rapid-fire round you don't want to miss.
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