What happens when you spend months building content, websites, and strategy… for someone you’ve never actually met?

In this episode of 𝗞𝗶𝗹𝗹𝗲𝗱 𝗶𝗻 𝗖𝗼𝗻𝗰𝗲𝗽𝘁, we investigate the bizarre case of a law firm project where the real decision-maker stayed hidden the entire time — communicating only through a spouse, admin staff, and vague secondhand feedback.

From website copy and social media management to mysterious no-show meetings and a bridge replacing the homepage hero image, this episode unpacks the nightmare of 𝘀𝗲𝗿𝘃𝗶𝗻𝗴 𝗮 𝗰𝗹𝗶𝗲𝗻𝘁 𝘁𝗵𝗿𝗼𝘂𝗴𝗵 𝗹𝗮𝘆𝗲𝗿𝘀 𝗼𝗳 𝗽𝗲𝗼𝗽𝗹𝗲 𝘄𝗵𝗼 𝗺𝗮𝘆 𝗼𝗿 𝗺𝗮𝘆 𝗻𝗼𝘁 𝗲𝘃𝗲𝗻 𝗮𝗴𝗿𝗲𝗲 𝘄𝗶𝘁𝗵 𝗲𝗮𝗰𝗵 𝗼𝘁𝗵𝗲𝗿.

And just when things seem stable? The dreaded message arrives: “Can you send over the contract?”

If you’re a 𝗰𝗼𝗽𝘆𝘄𝗿𝗶𝘁𝗲𝗿, 𝗺𝗮𝗿𝗸𝗲𝘁𝗲 ...