Keeping It Real: The Purpose Driven Life With Laura & Lynn

by Laura Summers and Ronalynn Scott

Keeping It Real: The Purpose Driven Life With Laura & Lynn" is an enlightening podcast that dives deep into the power of authenticity in both business and personal life. Join hosts Laura and Lynn as they share inspiring stories, practical strategies, and thought-provoking conversations centered around embracing authenticity.

In each episode, Laura and Lynn explore the profound impact of being true to oneself in the ... 

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Podcast episodes

  • Season 1

  • Effective Business Communication for Growth

    Effective Business Communication for Growth

    Have you ever found yourself stumbling over words in a crucial business meeting, desperately trying to make an impact but feeling lost in translation? I know exactly how that feels. But what if I told you that there was an unexpected twist in my journey to becoming a master communicator? It's a twist that changed everything and led me to discover the true power of effective communication in business. Curious to find out what happened? Stay tuned to uncover the pivotal moment that transformed my approach and revolutionized my success.In this episode, you will be able to: Uncover the paramount role that effective communication plays in the corporate cosmos. Discover how to forge bonds of trust and cultivate rapport through the art of talking and listening. Find out the importance of active participation in conversation, ensuring mutual understanding. Learn about the hurdles one may face in translating emotions and subtleties into written language. Understand the immense worth that feedback and group dialogues add to the mechanism of communication. Your whole business is built on effective communication. Embrace it, take it seriously, and constantly work on improving your communication skills to drive your business forward. - Laura & Lynn Forging bonds of trust and rapport In any form of communication, establishing trust and building rapport are key. This involves understanding the recipient's context and experiences and adapting our communication style accordingly. Over time, this consistent approach to communication cultivates strong relationships and facilitates open dialogue, further enhancing the overall effectiveness of communication in a business setting. The resources mentioned in this episode are: Tune in to the podcast Keeping It Real: the Purpose Driven Life with Laura and Lynn for candid conversations, practical tips, inspiring stories, and actionable advice on navigating life and business. Explore effective communication in today's episode, focusing on communication with clients and internal communication within a team. Consider the importance of establishing trust in communication to foster strong relationships with clients and colleagues. Reflect on your own communication style and how it may have evolved over time. Recognize that the way you communicate your product or services may be perceived differently by the receiver based on their context and experiences. Aim to be clear concise, and avoid over-communicating, ensuring that your message is easily understood. Understand that active listening is crucial in effective communication, both personally and in business. Implement a check system to ensure that both parties have heard and understood the information correctly. Emphasize the need for clear and concise written communication, using bullet points and concise emails to convey important information. Consider the use of contracts and agreements to establish clear expectations and avoid misunderstandings with clients. Encourage open communication and feedback within groups and communities to gain insight. Learn more at

  • The Power of Rest: Unlocking Balance for Busy Professionals

    The Power of Rest: Unlocking Balance for Busy Professionals

    Have you heard these myths about rest? Myth #1: Rest is for the lazy. Myth #2: Rest is a waste of time. Myth #3: Rest is only for vacations. In this podcast episode, we'll debunk these myths and reveal the truth about the significance of rest in achieving balance and overall well-being. Get ready to discover a game-changing strategy that will transform how you approach rest in your busy professional life.In this episode, you will be able to:Appreciate the fundamental need for a harmonized work and lifestyle. Understand the protective role of boundaries in evading burnout scenarios. Reassess the overlooked merit of rest in attaining a balanced life. Conquer the unique trials of finding balance fending amidst digitization. Frame a life of purpose aimed at establishing a firm base of balance. Balance is not a clear-cut formula. It's about finding what's right for you and becoming aware of the different dimensions within ourselves. - LauraUnderstanding the role of rest in maintaining balance is essential in today's fast-paced lifestyle. Rest doesn't only involve sleeping but also integrating activities that bring about calmness and enjoyment. Factoring in adequate rest time in daily schedules not only rejuvenates the body and mind but also contributes significantly to enhancing productivity, creativity, and well-being.The resources mentioned in this episode are:Visit our website to listen to the full episode of Keeping It Real the Purpose Driven Life with Laura and Lynn where we discuss becoming whole and finding balance between personal and professional life. Check out Laura's keynote speeches on the eight dimensions of wellness and how to achieve balance in your life. Visit our website for more information and booking details. Explore our resources on financial wellness and how to improve your financial situation. Find tips, tools, and strategies to help you achieve financial balance in your personal and professional life. Join our virtual groups to enhance your social wellness and connect with like-minded individuals. These groups provide a sense of community and support, especially during challenging times like COVID-19. Discover the importance of rest and relaxation in maintaining balance. Learn different ways to rest and recharge, such as listening to music, meditating, or watching a good movie. Make sure to dedicate at least 10 hours of your day to rest and self-care. Create a balanced work environment by incorporating calming colors like blue and green. Learn how the environment can impact your overall well-being and productivity. Consider making changes to your workspace to promote a sense of calm and balance. Prioritize physical wellness

  • Embracing Your Strengths: Self-Awareness as the Key to Entrepreneurial Success

    Embracing Your Strengths: Self-Awareness as the Key to Entrepreneurial Success

    In the world of entrepreneurship, self-awareness and personal growth are key ingredients for success. But what happens when you're faced with your biggest weakness? Tune in to this episode as we explore the power of self-acceptance and the thrilling journey of embracing failure. Just when you think you have all the answers, life throws you a curveball. In this episode, you will be able to: Dive into the significance of self-understanding and personal development before embarking on a business endeavor. Understand how weaknesses can be turned into strengths and opportunities for improvement. Explore how reframing your perception of challenges can enable growth. Find out how to craft an empowering community for maintaining motivation and avoiding burnout. Recognize the practice of incorporating past experiences to foster authenticity in your business operations. Before you start your business, the most important thing you need to know is you. If you don't know yourself, time will be spent trying to catch up in areas of your business that have yet to be acknowledged. Transforming weaknesses into strengths All entrepreneurs will face areas of strength and weakness, while these weak points might initially seem like hindrances, they can be transformed into avenues for growth. By recognizing weaknesses, entrepreneurs are able to seek the necessary support, focus on learning, and turn perceived weaknesses into newfound strengths. The resources mentioned in this episode are: Tune in to the podcast Keeping It Real: The Purpose-Driven Life with Laura and Lynn for candid conversations, practical tips, inspiring stories, and actionable advice on navigating life and business. Start by truly knowing yourself before starting your business. Take an honest look at your strengths and weaknesses to ensure you are aware of what areas may need improvement. If you need support in areas where you lack expertise, consider reaching out to networking groups or communities to find individuals who can assist you. Don't be afraid to ask for help. Join our community group to connect with like-minded individuals who are also starting their own businesses. Get honest feedback and support from others who are going through similar experiences. Remember to be your own best friend in your business journey. Embrace growth and be open to learning from your mistakes. Don't beat yourself up over shortcomings, but rather focus on how you can improve and move forward. Don't let fear stop you from pursuing your business dreams. Seek out resources such as books, podcasts, and other supportive tools to strengthen areas that need growth. Approach your business journey as a game and focus on what brings you joy. Don't feel the need to have all the answers.

  • Unleash Your Passion: How to Identify and Pursue Your Business Dreams

    Unleash Your Passion: How to Identify and Pursue Your Business Dreams

    Unleash Your Passion: How to Identify and Pursue Your Business Dreams In the quiet solitude of my office, I stared into the abyss of uncertainty, wrestling with the forces of finance and fervor. Little did I know that my journey towards entrepreneurship would hold an unexpected twist, one that would challenge my convictions and redefine the very essence of passion. As the numbers danced before my eyes, a glimmer of doubt crept into my heart, questioning if my chosen path truly aligned with my deepest desires. And so, I embarked on a quest to unravel the secrets of my soul, to discover if the flame of passion could withstand the tempestuous winds of reality. Little did I know, this voyage would lead me to a revelation that would forever alter my course. In this episode, you will be able to: Fan the flames of your zeal as you comprehend how passion is the key to propelling a thriving business. Distinguish what it takes to formulate a stellar team, instrumental for the success of your enterprise. Navigate the complex maze of fiscal challenges and master the intricacies of startup planning. Cultivate your innate talents and see how building a community can prove pivotal in building success. Unlock the dynamics of competing with franchises and harness cerebral tactics for business growth. Don't let fear or doubt hold you back from pursuing your dreams. Believe in yourself and take the steps to make it a reality. - Laura Break Down Financial Hurdles: Planning for and navigating the financial landscape is critical when setting up a business. This includes having sufficient capital to cover expenses and considering the option of juggling employment alongside your business during the initial stages. It's about creating a financial plan that aligns with your comfort level and ensures stability while your business is taking off. The resources mentioned in this episode are: Determine your passion: Take the time to reflect on what you are truly passionate about and what you would love to spend the rest of your life doing. This will be the foundation for your business. Assess your financial situation. Consider how much money you have available to start your business. This will help you determine what type of business you can realistically pursue. Choose your business model. Decide whether you want your business to be online or offline, retail or service-based. Consider what type of business aligns with your passion and financial resources. Find the right partner(s).If you are considering a partnership, carefully choose someone who complements your skills and shares your values and interests. Ensure that you have aligned goals and priorities. Develop your talent! Identify your unique talents and skills that can be the foundation of your business. Invest in developing these talents further to stand out in your chosen field. Believe in yourself! Have confidence in your ability to succeed. Surround yourself with like-minded individuals who believe in your vision and can provide support and encouragement. Create a business plan. Take the time to create a detailed business plan that outlines your goals, strategies, and financial projections. To join our community, reach out to us at:

  • How to Authentically Connect With Your Customers and Marketing Efforts

    How to Authentically Connect With Your Customers and Marketing Efforts

    Do you want to establish genuine connections with your customers and see your marketing efforts thrive? Are you eager to achieve the outcome of building strong relationships that lead to increased sales and customer loyalty? In this podcast episode, I will reveal the key solution to help entrepreneurs and small business owners effectively connect with their target market, enabling them to cultivate authentic connections and experience the transformative power of meaningful customer interactions. Get ready to unlock the secret to creating lasting connections with your customers and watch your business soar. In this episode, you will be able to: Identify the incredible influence that strong customer connections can have on your marketing outcomes. Embrace the potential of authenticity as a unique edge in your marketing efforts. Stay ahead of the marketing curve by incorporating the newest trends and strategies. Appreciate how trust and authenticity can help you secure a loyal band of customers. Understand the necessity of adaptability amid the shifting currents of the marketing world. Marketing is changing all the time. So some of these ideas you can just come up with yourself. So it's just important to one, figure out who you want to be authentically for marketing because you want to build a brand, because you're building a brand one way or the other. Connecting with customers Establishing a connection with your customers is integral in contemporary marketing strategies. Entrepreneurs aiming to push their business forward must keep their customers at the core of their plans and initiatives. By curating communication that caters to a singular audience, businesses can create personalized and meaningful interactions, fostering a sense of intimacy and trust that can effectively bolster overall brand image.The resources mentioned in this episode are: Visit our website to listen to more episodes of the podcast Keeping It Real: The Purpose Driven Life with Lauren Lynn. Take action and implement the tips, advice, and strategies discussed in this episode to connect with your customers in marketing. Define your target market and create marketing materials tailored to their needs and interests. Consider building your own brand and identity through social media by sharing valuable content, articles, quotes, and stories. Attend community events or virtual events in your area to network and allow potential customers to get to know you as a person. Offer free resources or items to potential clients to build trust and showcase the value of your product or service. Research and analyze your competition to gain insights into what works and what you can do differently. Ensure your marketing messaging and language align with your brand and target audience, avoiding offensive or exclusionary content. Focus on the why behind your business and communicate your purpose and values to resonate with consumers. Avoid aggressive or pushy sales tactics and instead foster ongoing relationships with customers, offering discounts or follow-up communication to maintain their interest. Stay up to date with the constantly changing landscape of marketing and consider seeking assistance. Join us for a discovery call at: