Kassi & Maribel Rivera Talk About Generative AI & Marketing

In this tech podcast, Kassi Burns, an attorney and co-founder of All Your Data, talks with Maribel Rivera, founder of Maribel Rivera Marketing and Event Services. Maribel plays a key role in the eDiscovery world, working closely with ACEDS, Women in eDiscovery, and UF Law Ediscovery Project. Kassi & Maribel talk about how data analytics has been key to marketing for years now and how generative AI is going to play an important role for marketing professionals. The two bond over their love of style guides and SOPs, both important tools as we GAI becomes more integrated in our daily lives. Oh, and Zuzu chimes in a time or two to give her opinion on everything. We hope you enjoy this episode of Kassi &...

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