English Mixing in Korean Advertising
Intrinsic Investigations: Exploring the Impact of Original S... by Bergen County Techincal School Students and Mr. Olivo
S1 · E9
Oct 14, 2024
25:56
Episode notes
Claire examines whether the use of the English language in domestic South Korean advertising impacts stock performance. If you don't know what "Konglish" is, you will by the end of this episode. The conversation also touches on how to get into K-Pop.
(To skip the intro, scrub to 1:05.)
Keywords
research
student research
media studies
konglish
korean
marketing
english mixing