Marketing With Cultura Podcast : Career Tips for Latinas + First Gen Professionals in Marketing

Marketing With Cultura Podcast : Career Tips for Latinas + First Gen Professionals in Marketing

by Vanessa Parra
MarketingCareers

20. Influencer vs. Content Creator | What's the difference?

In today’s episode, Vanessa talks about the difference between an influencer and a content creator and how to utilize these partnerships best when you are a social media manager.Thank you so much for listening to another influence with Cultura marketing podcast episode. Want more? Head to influencewithcultura.com or click here to subscribe to my newsletter so you can be the first to know about any new programs and episodes. Download 9 Ways to Become a Social Media ManagerGet on the waitlist to my new social media career app. Click Here!If you enjoyed this episode please leave me a review and take a screenshot of this episode and tag me on IG @thelatinatravelmarketerFollow me on TikTok @thelatinatravelmarketerSo more kickass Latinas and WOC marketers can know about this podcast.Now remember you are an asset to any organization and/or ready to start that business. You got this!Talk to you next week!
E20
Oct 9, 2023
29:16

19. Bonus Episode: Latina Equal Pay Day | Interview with Cindy Alvarez, Career Confidence Coach

In today’s episode Vanessa interviews Cindy Alvarez a Career Confidence Coach that is inspired to empower first-generation professionals on how to advance within their careers and learn how to voice their purpose and worth authentically. As a first-generation higher education administrator herself, she understands first-hand the experiences of navigating the work politics as the only Latina in the room. Since 2021, she has served over 30 women level up in their careers, build their confidence and overcome imposter syndrome. Follow her on Instagram: @careerconfidentmujer Facebook: @careerconfidentmujer TikTok: @careerconfidentmujerVisit: careerconfidentmujer.comThank you so much for listening to another influence with Cultura marketing podcast episode. Want more? Head to influencewithcultura.com or click here to subscribe to my newsletter so you can be the first to know about any new programs and episodes. Download 9 Ways to Become a Social Media ManagerIf you enjoyed this episode please leave me a review and take a screenshot of this episode and tag me on IG @thelatinatravelmarketerFollow me on TikTok @thelatinatravelmarketerSo more kickass Latinas and WOC marketers can know about this podcast.Now remember you are an asset to any organization and/or ready to start that business. You got this!Talk to you next week!
E19
Oct 5, 2023
32:51

18. Why being a beginner is so hard?

In today’s episode, Vanessa talks about why being a beginner is so hard? She shares personal failures and provides you with tips on how to push through your feelings even when it sucks!Thank you so much for listening to another influence with Cultura marketing podcast episode. Want more? Head to influencewithcultura.com or click here to subscribe to my newsletter so you can be the first to know about any new programs and episodes. If you enjoyed this episode, please subscribe to my podcast & leave me a review and take a screenshot of this episode and tag me on IG. @thelatinatravelmarketerFollow me on TikTok @thelatinatravelmarketerSo more kickass Latinas and WOC marketers can know about this podcast.Now remember you are an asset to any organization and/or ready to start that business. You got this!
E18
Oct 2, 2023
20:38

17. My Favorite Tools for Social Media Management

In today’s episode, Vanessa talks about her favorite & different social media tools to use as a Social Media Manager Grammarly/Chat GPT Sprout Social/ Metricool CrowdRiff Canva Project Managemt Tools (Airtable, Monday.com or Asana) InShot Google Alerts Convertkit Answer the public Mevo (Live Stream Camera for Facebook) Thank you so much for listening to another influence with Cultura marketing podcast episode. Want more? Head to influencewithcultura.com or click here to subscribe to my newsletter so you can be the first to know about any new programs and episodes. Download 9 Ways to Become a Social Media ManagerIf you enjoyed this episode please leave me a review and take a screenshot of this episode and tag me on IG @thelatinatravelmarketerFollow me on TikTok @thelatinatravelmarketerSo more kickass Latinas and WOC marketers can know about this podcast.Now remember you are an asset to any organization and/or ready to start that business. You got this!Talk to you next week!
E17
Sep 25, 2023
39:32

16. What does a social media manager actually do? | Social media management for beginners

In today’s episode, Vanessa talks about what a social media manager does and how to get started with social media management.Thank you so much for listening to another influence with Cultura marketing podcast episode. Want more? Head to influencewithcultura.com or click here to subscribe to my newsletter so you can be the first to know about any new programs and episodes. If you enjoyed this episode, please subscribe to my podcast & leave me a review and take a screenshot of this episode and tag me on IG. @thelatinatravelmarketerFollow me on TikTok @thelatinatravelmarketerSo more kickass Latinas and WOC marketers can know about this podcast.Now remember you are an asset to any organization and/or ready to start that business. You got this!
E16
Sep 18, 2023
22:08

15. Being a Latina in Marketing | Do you ever feel like you are living a double life?

In this week's episode, Vanessa talks about her experience being a Latina in Marketing and shares some stories that have challenged her in her career. Thank you so much for listening to another influence with Cultura marketing podcast episode. Want more? Head to influencewithcultura.com or click here to subscribe to my newsletter so you can be the first to know about any new programs and episodes. If you enjoyed this episode please leave me a review and take a screenshot of this episode and tag me on IG @thelatinatravelmarketerFollow me on TikTok @thelatinatravelmarketerSo more kickass Latinas and WOC marketers can know about this podcast.Now remember you are an asset to any organization and/or ready to start that business. You got this!Talk to you next week!
E15
Sep 14, 2023
20:22

14. Social Media Manager vs. Content Creator | What’s better?

In today’s episode, Vanessa talks about the difference between a social media manager and a content creator and how each role plays a part in the overall success of a social media strategy. She shares stories of roles she worked in related to social media management and how this new content creator role is changing the social media manager role. Social Media Manager:A professional who provides the voice for a company across social channels. They are responsible for responding to comments, *creating content, & managing content calendar. Social Media Managers look for opportunities to increase brand exposure for their assigned company.Content Creator:Content creation is producing and sharing information or media content for specific audiences, particularly in digital contexts. Like website copy, email marketing, social media, long-form content and more.To stand out from the competition you should be both! Listen to hear how.Thank you so much for listening to another influence with Cultura marketing podcast episode. Want more? Head to influencewithcultura.com or click here to subscribe to my newsletter so you can be the first to know about any new programs and episodes. If you enjoyed this episode, please subscribe to my podcast & leave me a review and take a screenshot of this episode and tag me on IG. @thelatinatravelmarketerFollow me on TikTok @thelatinatravelmarketerSo more kickass Latinas and WOC marketers can know about this podcast.Now remember you are an asset to any organization and/or ready to start that business. You got this!
E14
Sep 11, 2023
40:49

13. Manifest your marketing career with visualization

In today’s episode Vanessa shares some stories where she manifested specific milestones in her life and career. She also shares manifestation tips.The key to manifestation & visualization is inspired action. Here are some steps to help manifest that marketing career. Make a list of what you want What can you do to take a small step to get there Become the person or thing you want Feel the results like if you have it Let go and don't dwell on outcomes trust the universe Mentioned resource:Link to Guided Visualization with Erika Cruz, Chingona revolution podcastThank you so much for listening to another influence with Cultura marketing podcast episode. Want more? Head to influencewithcultura.com or click here to subscribe to my newsletter so you can be the first to know about any new programs and episodes. If you enjoyed this episode, please subscribe to my podcast & leave me a review and take a screenshot of this episode and tag me on IG. @thelatinatravelmarketerFollow me on TikTok @thelatinatravelmarketerSo more kickass Latinas and WOC marketers can know about this podcast.Now remember you are an asset to any organization and/or ready to start that business. You got this!
E13
Sep 7, 2023
44:28

12. How to become a Social Media Manager with 0 or little experience

In today’s episode Vanessa provides you with 5 ways to become a social media manager when you have no or little experience. Work with Beta Clients to get that experience LinkedIn Personal Branding Invest in your personal development Hire a mentor Join a community and network Supporting material mentioned: 4- part series why you are not getting that social media marketing job.Want more tips? Download 9 Ways to Become a Social Media ManagerThank you so much for listening to another influence with Cultura marketing podcast episode. Want more? Head to influencewithcultura.com or click here to subscribe to my newsletter so you can be the first to know about any new programs and episodes. If you enjoyed this episode, please subscribe to my podcast & leave me a review and take a screenshot of this episode and tag me on IG. @thelatinatravelmarketerFollow me on TikTok @thelatinatravelmarketerSo more kickass Latinas and WOC marketers can know about this podcast.Now remember you are an asset to any organization and/or ready to start that business. You got this!
E12
Sep 4, 2023
29:49

11. Breaking barriers and succeeding | Interview with Alejandra Hurtado, Digital Marketer

In today’s episode, Vanessa interviews Alejandra Hurtado, a Colombian immigrant with a passion for empowering Latinas in tech. She began her career in event marketing while studying Mass Communication at CSUEB. In 2019, she earned her Master's degree in digital marketing and established her own marketing agency. Later, she became a digital marketing instructor, and in 2022, she founded Majesty Academy. Alejandra's mission is to empower Latinas with digital marketing skills and break barriers in the tech industry. She believes in providing opportunities for Latinas to succeed and ensuring they have a seat at the tech industry's table.Follow her on Instagram: @majesty_academy @yourmarketingchicaVisit: majestyacademy.coThank you so much for listening to another influence with Cultura marketing podcast episode. Want more? Head to influencewithcultura.com or click here to subscribe to my newsletter so you can be the first to know about any new programs and episodes. Download 9 Ways to Become a Social Media ManagerIf you enjoyed this episode please leave me a review and take a screenshot of this episode and tag me on IG @thelatinatravelmarketerFollow me on TikTok @thelatinatravelmarketerSo more kickass Latinas and WOC marketers can know about this podcast.Now remember you are an asset to any organization and/or ready to start that business. You got this!
E11
Aug 31, 2023
34:09
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