Episode notes
In this episode of Growth Digger, Abeer Aulakh, Director of Marketing and Communications at DiGGrowth, sits down with Taran Nandha, Founder & CEO of Growth Natives, to explore how predictive intent modeling is transforming the way marketers make decisions.
They unpack how behavioral data and machine learning combine to predict customer intent — and how automation turns those predictions into instant action. From churn detection to LTV scoring and next-best-action models, this conversation breaks down the “why” and “how” of predictive marketing.
You’ll learn:
• What predictive intent modeling really means for marketers today
• How to build a data-driven marketing stack that learns and acts in real time
• Why automation without intelligence is just scheduling
• The metrics that prove predictive marketing works
Whether you’re in marketing, sales, or RevOps, this episode will help you understand how to move from reacting faster to knowing first.
Want to learn more? Write to us at info@growthnatives.com.
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