Scaling E-commerce with personal...
Scaling E-commerce with personalisation and AI

Growth Digger by Taran Nandha

Episode notes

In this episode of Growth Digger, Taran welcomes Gabriel Cam, co-founder of K&R Agency, to discuss the future of e-commerce growth. Specializing in fashion, cosmetics, and luxury brands, Gabriel shares insights into the evolving world of online retail, the power of AI-driven personalization, and the strategies behind DTC success. From SEO to advanced chatbots, learn how to drive retention and create meaningful customer relationships.

Key Highlights:

  • Gabriel’s success in scaling a shopping site from zero to over $1M in revenue through SEO.
  • The role of email, SMS, and WhatsApp in retention marketing.
  • Deploying AI-powered chatbots to replicate personalized in-store experiences.
  • Key advice for manufacturers and brands transitioning to direct-to-consumer models.
  • The future ... 
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