
A Deep Dive: The Consumer Decision-making Process
Grow The Future by Melinda Knuth
S1 · E4
Feb 2, 2026
24:01
Episode notes
Within this episode, we go deeper into the consumer conscious (and unconscious!) mind from Episode 2. Expect to learn more about how we determine a decision.
Literature cited in episode:
(forthcoming)
Keywords
horticulture
marketing
decision-making
brain