Season 3
Getting to Hell Yes! Live with Patrick Thompson from Clarify
Getting to Hell Yes! Live with Stacey Salyer
Getting to Hell Yes! Live with Lior Abramovich from Blanket
Getting to Hell Yes! Live with Patrick Thompson from Clarify.ai Hosted by Guillermo | Sponsored by Vendoroo.ai What's the difference between an AI-native app and just bolting AI onto something old? Patrick Thompson, co-founder and CEO of Clarify.ai, draws a hard line and it'll change how you look at every tool in your stack. Patrick has 16 years in tech, a previous exit to Amplitude, and $25.5M raised building what he calls an autonomous CRM, one that does the work for you instead of creating more admin. In this episode: Why native AI and "AI-enhanced" legacy tools are not the same thing How Clarify's AI agent Rep automates the soul-sucking parts of sales The caveman vs. homo sapien rule Patrick uses to build features Who the real Hell Yes buyer for Clarify is, and how to meet them where they are Why your CRM should get smarter the more you use it The one career move Patrick swears by after 16 years in tech Best line of the episode: "Anytime you have to click a button, you're a caveman. Anytime AI is doing it, you're a homo sapien." Enjoyed this episode? Like, follow, and subscribe on Spotify and Apple Podcasts, it helps more founders find the show. This episode is brought to you by Vendoroo.ai — agentic maintenance solutions for property management. #GTHY #GoToHellYeah #AINative #CRM #SalesAutomation #Entrepreneurship #Clarify #AgenticAI #SaaS #FutureOfWork #StartupLife #FounderMindset #Vendoroo
Getting to Hell Yes! Live with Stacey Salyer Hosted by Guillermo | Sponsored by Vendoroo.ai What if instead of grinding door by door, you could grow your property management company overnight through acquisition? Stacey Salyer did exactly that. A single mom of three, she went from 200 doors to 500+ in one deal, with little money down and seller financing. Now she teaches other property managers how to do the same. Stacey is creating an entirely new category: teaching operators how to become acquirers, not just tactically, but from an identity level. In this episode: Why growing door by door is the hard way and what most PMs don't know is possible The mindset shift from operator to acquirer (and why it starts with believing, not budgeting) How Stacey bought a 370-door company at the start of COVID with almost nothing down Why acquisitions aren't just for the big guys like Pure and Evernest Do you have a job or an asset? The question that stops PMs in their tracks What makes a company worth buying and worth selling Why being needed in the day-to-day might be your biggest liability Best line of the episode: "One day you just wake up and decide. You take on the identity of an acquirer and that changes everything." Enjoyed this episode? Like, follow, and subscribe on Spotify and Apple Podcasts, it helps more property managers find the show. This episode is brought to you by Vendoroo.ai — agentic maintenance solutions for property management. Works inside your existing PMS. No switching required. #GTHY #GettingToHellYes #PropertyManagement #PMIndustry #Acquisitions #MergersAndAcquisitions #OperatorToAcquirer #Entrepreneurship #FounderMindset #BusinessGrowth #RealEstate #PropertyManagementGrowth #SmallBusinessOwner #WomenInBusiness #MindsetMatters #10XEasierThan2X #Vendoroo #ScaleUp #BusinessStrategy #RealEstateInvesting
Lior Abramovich is the co-founder of Blanket, a PropTech platform designed to help property managers reduce owner churn, improve client retention, and provide investors with actionable portfolio performance insights. Lior is a graduate of the Israeli Naval Academy, a seasoned real estate investor, and a former VP of Business Development who oversaw $200M+ in acquisitions at a build-to-rent investment firm. What You'll Learn in This Episode How reading Rich Dad Poor Dad at 13 sparked Lior's lifelong passion for real estate investing Why Lior's mother, a single mom who built her own real estate portfolio became his greatest role model and inspiration How Lior bought his first U.S. rental property at age 19, from Israel, sight unseen and why it still cash flows today What his 9 years in the Israeli Navy taught him about leadership, discipline, and high-stakes decision-making The gap he identified between property managers and the mom-and-pop investors they serve and how Blanket was born to solve it Why client retention is the #1 hidden revenue lever in property management How Blanket uses data and AI-powered insights to help property managers act as true asset managers for their clients The real difference between being a property manager and being an asset manager. Why it matters for your business Why the recurring revenue model in property management is broken if owners' financial goals are ignored What the "total cost of ownership" really looks like when property managers build their own AI tools in-house The looming risk of AI cost subsidization ending and what that means for companies building on third-party language models Why "there are no failures in life, only challenges" is the philosophy that has guided Lior's entire career Key Takeaways Real estate creates freedom, not just wealth. Lior's passive income gave him the safety net to take risks and pursue his dreams, a mindset shift everyone in property management should understand. Owner churn is a silent killer. Most property managers don't realize they lose clients not because of bad service but because they never aligned on the investor's actual financial goals. Asset management is the future of PM. Property managers who evolve into true asset management advisors will win the next decade. Blanket is building the infrastructure to make that possible. AI is powerful but build with caution. The current cost of AI tools is heavily subsidized. Companies building in-house agents need to factor in maintenance, security risk, terms-of-service liability, and future cost increases. The best software solves real pain. Blanket was built from the frustrations Lior experienced firsthand managing thousands of investor relationships and watching communication and data gaps erode trust. #GettingToHellYes #GTHY #PropertyManagement #SingleFamilyRental #SFR #RealEstateTech #PropTech #LiorAbramovich #Blanket #BlanketHomes #AssetManagement #ClientRetention #OwnerRetention #PropertyManagerLife #RealEstateInvesting #PassiveIncome #RichDadPoorDad #BuildToRent #BTR #AgenticAI #AIinRealEstate #PropertyManagementSoftware #RealEstatePodcast #PropTechInnovation #MomAndPopInvestors #InvestorRelations #RealEstateEntrepreneur #Vendoroo #RecurringRevenue #PortfolioManagement #FinancialFreedom #RealEstateMindset #IsraeliNavy #StartupFounder #RealEstateLeadership #LinkedInLive #PodcastEpisode
Martin Kelly is the President of Blueprint, a premier real estate technology and innovation conference held in Las Vegas each September. With two decades in the global events industry including running the world's largest non-private equity-backed events organization. What You'll Learn in This Episode How Martin went from training to be a barrister in London to becoming president of one of real estate's top conferences Why Blueprint was originally rooted in the venture capital and innovation world and how that DNA still shapes the event today What it really takes to launch a conference from zero. The risk, the commitment, and the entrepreneurial leap of faith required How Blueprint differentiates itself from the many other real estate and multifamily conferences on the market What makes an event a "Hell Yes" for attendees, speakers, and sponsors. How to evaluate your conference calendar strategically Why Blueprint is intentionally designed as an ecosystem event, not just a vertical-specific trade show The philosophy behind cross-industry programming. Why a multifamily operator might get their biggest insight from a data center CEO or a luxury broker How the conference industry has evolved and why only a handful of events truly stand the test of time What the role of data and research plays in elevating a conference from good to great and what Blueprint is building in that direction Why "trust your gut" is the most important piece of advice Martin has for anyone starting out, in events or otherwise The hidden costs and operational complexity behind running a world-class conference How Blueprint is leaning into the "home" category and operational intelligence for owners and operators Key Takeaways Not all conferences are created equal. There are thousands of events, but only a handful truly last and create lasting value. Blueprint is an ecosystem event, by design. It's the only place where a multifamily operator can attend three full days of vertical content and hear from the CEO of a $65B data center company or a top residential broker on the same stage, triggering the unexpected "aha moment." The "Hell Yes" conference decision starts with clarity on your goals. Are you there to learn, to build relationships, to buy, to sell, or to benchmark? Knowing the answer shapes how you show up and what ROI looks like for you. Research + conference = a powerful combo. Events that pair curated data and industry insights with programming attract higher-quality attendees who come with real problems to solve, not just to collect swag. Saying yes to experiences, to risk, to the unexpected is a superpower. Martin's career changed every time he trusted his gut and leaned into an opportunity. #GettingToHellYes #GTHY #BlueprintVegas #Blueprint2025 #RealEstateConference #PropTech #PropTechConference #RealEstateTech #MartinKelly #EventsIndustry #RealEstateEvents #ConferencePlanning #MultifamilyConference #SingleFamilyRental #SFR #RealEstateLeadership #RealEstateInnovation #RealEstateCommunity #OwnerOperator #PropertyManagement #EventMarketing #ConferenceStrategy #HellYes #YesMan #TrustYourGut #RealEstatePodcast #LinkedInLive #RealEstateMindset #EcosystemEvent #Vendoroo #StartupConference #RealEstateNetworking #PropTechInnovation #VentureCapitalRealEstate #MultifamilyOperators #OperationalIntelligence #NOI #AssetManagement #RealEstateInvesting #ConferenceBusiness
🎙️ 18 years. The largest online network in the apartment industry. And he built it before social media was even a thing. Meet Brent Williams, Chief Insider at Multifamily Insiders, the go-to community for apartment professionals across the country. We're talking blogs, discussions, marketing, maintenance, retention, investment, development, and jobs all under one roof, built from the ground up by one guy who saw the future of multifamily networking before anyone else did. If you're in the apartment industry and you haven't heard of Multifamily Insiders, you've been living under a rock. 🪨 💡 In this episode we're diving into: ✅ What it really takes to build a thriving community in a niche industry ✅ Why relationships still win in a world full of PropTech noise ✅ How to turn an audience into a movement and keep it alive for 18 years 👇 Drop a "HELL YES" in the comments if you're tuning in live. Tag someone in a multifamily who needs to be in this conversation. #GTHY #GettingToHellYes #LinkedInLive #MultifamilyInsiders #Multifamily #ApartmentIndustry #PropertyManagement #ApartmentMarketing #ResidentRetention #MultifamilyInvesting #ApartmentInvesting #RealEstateCommunity #PropTech #MultifamilyDevelopment #ApartmentOperations #RealEstateNetworking #MultifamilyProfessionals #ApartmentManagement #ResidentExperience #RealEstateMarketing #CommunityBuilding #MultifamilyLeadership #ApartmentLife #RealEstateTech #PropertyInvestment #MultifamilyMarketing #ApartmentJobs #RealEstateInvesting #Entrepreneurship #FounderMindset #BusinessGrowth #LinkedInCreator
Pre-med -> digital product leader working with clients at Google/Amazon -> side hobby real estate investing -> AI voice for property management Lindsay Liu (Co-Founder & CEO of Super) doesn't follow anyone's playbook. 15+ years in digital product and technology. 10 years as a hands-on real estate investor and three-time board member. Built marketing teams that grew companies 3X. Launched historic IPO listings with Twilio and Asana. Now? Building the AI receptionist that answers every property management call on the first ring, 24/7. Super's agent resolves 34% of inquiries without human interaction. Here's what Lindsay figured out that most prop tech founders miss: *Property managers aren't drowning in technology problems. They're drowning in phone calls. *Leasing inquiries. Maintenance requests. Resident questions. After-hours emergencies. The phone never stops ringing. *And every missed call is lost revenue. In our conversation, we're diving into: → Why voice AI is the unlock property management didn't see coming → What 15 years in digital product teaches you about real estate tech adoption → How being a hands-on investor shapes what you build as a founder → Why 34% resolution without human interaction changes the economics entirely The gap between executive experience at Fortune 500s and managing actual rental properties? That's where the best products get built.
Most founders build something great. Few know how to exit it right. What happens when you've spent years building a business and suddenly the right offer lands on your table? Do you know your options? Do you know your number? Do you even know what you actually want? James Reaney has been in that room more times than most. As VP of Origination & Business Development at Lerner Associates, he works directly with PropTech founders navigating the biggest decisions of their entrepreneurial lives, full exits, growth partnerships, or simply figuring out what's next. 💡 In this episode we're getting into: ✅ When is the right time to sell or seek a growth partner? ✅ What buyers are really looking for in PropTech right now ✅ How to protect your culture and team through a transaction ✅ The mistakes founders make when they don't plan their exit early ✅ How to find the right partner, not just the highest bidder This isn't a theory. This is real talk from someone who sits across founders every single day. 👇 Drop a "HELL YES!" in the comments if you're tuning in. Tag a founder who needs to hear this. #GTHY #GettingToHellYes #LinkedInLive #Entrepreneurship #FounderMindset #MergersAndAcquisitions #MandA #PropTech #StartupLife #BusinessGrowth #ExitStrategy #GrowthCapital #PrivateEquity #FounderStories #ScaleUp #BusinessDevelopment #RealEstateTech #TechStartups #SMBGrowth #BusinessStrategy #Founders #Entrepreneurship101 #LinkedInCreator #GrowthMindset #BusinessOwner #StartupFounder #InvestmentBanking #DealFlow #CapitalMarkets #VentureCapital
Meet Matt Speer, a builder, investor, and tech entrepreneur who didn't just enter the property management industry, he decided to fix it. After founding a residential property management company, completing 75+ rental rehab projects, and driving over $3M in equity through his investment portfolio, Matt saw a gap no one was solving: how do you actually know if a property manager is any good? If you're an investor frustrated by the guesswork of finding the right property manager or a PM company ready to stand out then Matt's story is your roadmap to "Hell Yes!" 💡In our conversation, we're exploring: *The Property Management Trust Gap — Why investors struggle to find reliable property managers and why the industry has lacked real accountability until now *Building TrueMatch™: The CarFax of Property Management — How a performance-backed scoring system changes the buyer's decision journey from guesswork to confidence *The Investor's "Hell Yes" Moment — What signals a rental property investor is finally ready to stop 'DIYing' and commit to professional management *From Operator to Innovator — How Matt's hands-on experience as a PM company founder became the unfair advantage behind PropertyManagement.com *Urgency in PropTech Adoption — Why now is the critical window for property managers to get scored, get visible, and get chosen #GettingToHellYes #GTHYLive #LinkedInLive #PropertyManagement #PropertyManagementcom #TrueMatch #PropTech #RealEstateTech #SingleFamilyRental #SFRInvesting #RentalProperties #RealEstateInvesting #LandlordTips #PropertyInvestor #RealEstateSales #BuyersJourney #SellerMindset #SalesStrategy #StartupFounder #RealEstateTechnology #MattSpeer #IndianapolisRealEstate #PropManagement #RealEstateEntrepreneur #InvestmentProperties #PassiveIncome #RentalIncome #PropertyManagerLife #RealEstateLeadership #WealthBuilding
Meet Lacy Hendricks, a property management broker, SEO powerhouse, and digital strategist who has spent over a decade proving that the best-run property management companies are also the best-found ones. Holding both the MPM® and RMP® designations, a Squarespace Certified SEO Expert, and a Semrush Ambassador, Lacy sits at a rare crossroads: she knows property management from the inside out and she knows exactly how to make sure the right buyers find you online. As COO of ClearLead Digital and Director of Marketing & Broker Associate at Hendricks Property Management, Lacy has built a career around one powerful idea, that modern tools, smart SEO, and genuine owner and resident experiences aren't separate strategies, they're the same strategy. In our conversation, we're diving into: *SEO as the Ultimate "Hell Yes" Funnel — How property managers can show up exactly when owners are searching for solutions and why organic search traffic is the highest-intent buyer pipeline available *The Property Owner's Digital Buyer Journey — How landlords and investors research, compare, and finally commit to a property management company and where most PM companies lose them *Creating Urgency Through Visibility — Why being findable at the right moment IS the time wall and how SEO-driven discovery captures demand rather than chasing it *From Clicks to Doors: Converting Online Interest into Signed Contracts — The gap between traffic and trust, and how Lacy's data-driven approach turns qualified visitors into long-term clients *Tech + People: The Winning Combination in Property Management Marketing If you want to know how property managers can stop chasing leads and start attracting "Hell Yes!" clients organically, Lacy is your person. #GettingToHellYes #GTHYLive #LinkedInLive #PropertyManagement #PropertyManagementMarketing #SEOforRealEstate #PropTech #RealEstateSEO #SingleFamilyRental #SFRPropertyManagement #RealEstateBroker #DigitalMarketing #OrganicSearch #ContentMarketing #RealEstateTech #LacyHendricks #ClearLeadDigital #SemrushAmbassador #SquarespaceSEO #PropertyManagementGrowth #RealEstateMarketing
Getting to Hell Yes! Live with Jen from Holdit! Episode coming soon.