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Freedom Rx

by Freedom Practice Coaching

Alternative Health Medicine

Season 1

The HARDEST Part of Growing Your Practice: What To Measure & How To Manage It

Trying to grow your functional medicine or private practice—but not sure what numbers to track? In this episode of Freedom Rx, Seth Conger and James Maskell break down one of the most overlooked drivers of sustainable practice growth: how you measure your success. Because here’s the truth: You can’t manage what you don’t measure, and most owners are flying blind—guessing instead of tracking. For those ready to uplevel, we’ll introduce advanced tools like KPIs and OKRs that help you align your team and drive strategic growth. Whether you’re just getting started or trying to systematize a 7-figure practice, this episode will help you cut through the noise and focus on what really matters.

What The "Big Beautiful Bill" Really Means for Direct Primary Care

HR1—dubbed “The Big Beautiful Bill”—just passed, and most direct primary care providers haven’t yet realized what it could mean for their practice. On the surface, it’s about transparency. But under the hood? It’s laying the foundation for a major shift in how care is delivered—and how independent DPC clinics will survive (or struggle). In this episode of Freedom Rx, Seth Conger sits down with integrative health pioneer James Maskell to unpack what HR1 really says, what’s coming next, and why membership-based direct primary care may be the biggest winner in this policy shift.

Is This The Future of Health? Biohacking, Breathwork & Functional Longevity w/ Dr. Miles Nichols

What does it take to redefine what’s possible—in health, in medicine, and in life? In this profound episode of Freedom Rx, host Seth Conger sits down with Dr. Miles Nichols, founder of Medicine with Heart Clinic and Medicine with Heart Institute, clinical educator, and Aptogenix's director of formulation. From life-or-death outdoor rescues to personal health mysteries and the sudden loss of his father, Dr. Miles shares the stories that shaped his path as a leader in the functional medicine space. You’ll hear how early trauma, relentless curiosity, and a deep spiritual compass led him to build a thriving clinic, launch an education institute, and train hundreds of doctors—all while experimenting at the cutting edge of breathwork, cold exposure, neuroscience, and biohacking.

The Vision for Growth: Expanding Our Ecosystem To Streamline Clinical Operations

At Freedom Practice Coaching, our mission is to help doctors build thriving, scalable practices that deliver exceptional care. But even with the right strategy, one thing kept slowing our clients down: broken or missing operating systems. In this episode of Freedom Rx, Seth Conger shares the inside story behind two key solutions we created to close those gaps—Aptogenix, our practitioner-only supplement line, and Vibility, our health coaching and patient education platform. Vibility doesn’t just deliver consistent education and behavior change support—it also gives our practitioners access to real patient data, allowing them to track outcomes and measure the progress their patients are making toward their health goals. You’ll hear the real story behind why these companies were created, how they work behind the scenes to support practice growth, and what comes next as the functional medicine industry rapidly evolves. Whether you're building your first program, tired of supplement companies going DTC, or looking for scalable systems that actually work—this episode will give you a behind-the-scenes look at how we’re solving real challenges for real practitioners.

Functional Medicine’s Tipping Point Is Here

The world of functional medicine is shifting—fast. From direct-to-consumer tech and wearables to economic pressure and growing competition, today’s practitioners are navigating a landscape that looks very different from even five years ago. In this episode of Freedom Rx, we flip the mic to our executive producer, James Maskell, a thought leader who’s spent the past decade building platforms, launching communities, and challenging the status quo in integrative health. Together, we dive into the big question: Is functional medicine ready for what’s coming?

HIRING MISTAKE That’s Killing Your Growth

Growth isn’t just about seeing more patients—it’s about building the right team to support your vision. But hiring can be one of the biggest challenges our practitioners face. When should you expand? Who should you hire first? How do you ensure your practice grows without sacrificing quality of care? This week, Seth Conger and James Maskell are breaking down the strategies, systems, and mindset shifts that make hiring a powerful tool for long-term success. If you’ve ever felt stretched too thin or uncertain about how to scale your team effectively, this episode will give you the clarity and strategies you need.

This Doctor’s Mission Will Change Childhood Illness Forever

What if the solution to chronic childhood illness isn’t more medication—but a whole new model of care? In this powerful episode of Freedom Rx, host Seth Conger sits down with board-certified pediatrician and integrative medicine pioneer Dr. Sheila Kilbane to explore her mission to help one million children live medication-free. Whether you're a provider or a parent, this episode is packed with hope, practical tools, and a new vision for pediatric care.

The Revenue Freedom No One Tells Doctors About

If you're like most private practice owners, your schedule is maxed out—but growth still feels out of reach. The challenge? Most practices are built on outdated business models that cap your time and income. That’s why in this week’s episode of Freedom Rx, host Seth Conger sits down with John Linton to explore the business strategy most doctors overlook: your revenue model. We're diving deep into how modern practitioners are building scalable, sustainable practices by diversifying income streams and rethinking how they deliver care. Whether you're still operating fee-for-service or ready to transition to programs, memberships, or hybrids—this episode is packed with insights to help you grow smarter.

Your Medical Degree Won’t Grow Your Practice—But This Will

You didn’t become a doctor just to spend your days buried in admin work or stuck in survival mode. But without the right mindset—and the right strategy—it’s nearly impossible to grow a practice that gives you both purpose and profit. This week, we’re diving into the mindset shift that every successful doctor-entrepreneur has to make, and how to step fully into your role as a CEO and leader of your business. Whether you’re just starting out or already running a busy practice, you’ll walk away with clarity, strategy, and next steps to grow with confidence.

The Coaching System Building 7-Figure Practices

Before there was a coaching system… before the frameworks and blueprints… there was just a vision—and a lot of hard lessons. In this special episode of Freedom Rx, Seth Conger, Dr. Charles Webb, and John Linton sit down to share the untold story of how Freedom Practice Coaching came to be—from its earliest challenges to the breakthrough decisions that helped over 900+ practitioners transform their practices.

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