Progressive Period Care and the P...
Progressive Period Care and the Problem Nobody Was Solving: Mia Klitsas on Innovation in Women's Health through Moxie
Femtech At Work by Maaike Steinebach
S3 · E77
Jun 25, 2026
39:58
Episode notes

It started with a lone tampon rolling around at the bottom of a handbag. That was the moment,

Mia Klitsas, the Co-founder of Moxie, Australia's progressive period care brand on a mission to make women feel genuinely seen through products that are functional, beautiful, and built around real needs that have been overlooked for far too long.

In this episode, Mia takes us behind twenty-one years of building a brand from the ground up, bootstrapped, battle-tested, and unapologetically focused on women. From cracking major retail at 22 with nothing but cold calls and conviction, to developing Australia's first purpose-built pad for endometriosis, there is a lot in this conversation that goes well beyond period care.

If you are building something, selling something, or simply trying to understand what it really takes to create a prod ... 

Keywords
Maaike Steinebach
Femtech At Work
women's health podcast
Moxie period care
Mia Klitsas
endometriosis pad
progressive period care
period care Australia
endopad
period poverty