S02 E07 - Victoria Coffey (Head o...

S02 E07 - Victoria Coffey (Head of eCommerce, Northern Monk)

WTF Is Retail?! by WTF Is Retail
S2 · E7
Jan 18, 2024
34:58

Episode notes

We're deep into dry January so why not tempt yourself with a beer-filled episode of the WTF?! Is Retail podcast? For episode 7 we're joined by Victoria Coffey the Head of eCommerce at one of the UK's fastest-growing breweries, Northern Monk.

Victoria chats to us about Northern Monk's eCommerce strategy and how they leverage platforms such as Shopify and Amazon. We also talk about their viral beer flavours which include Sunday Roast!

Keywords

craft beer
shopify
marketing strategy
marketing
northern monk
amazon