In this episode of Everyday Excellence, host Todd Baldwin interviews Mehdi Khachani, owner of Sunny Bliss Plumbing and Air.

The conversation dives deep into the modern transformation of the HVAC and plumbing industry, highlighting how private equity roll-ups, acquisition-driven growth, and operational scalability are reshaping the trades.

Mehdi also breaks down how Sunny Bliss uses data-driven decision-making, weekly P&L tracking, and structured systems to manage high job volume and improve efficiency. A major focus of the episode is digital marketing strategy, including the role of Google Business Profile optimization, PPC, Local Service Ads, and long-term SEO as critical drivers of high-intent lead generation.

Sunny Bliss Plumbing and Air website:  ...