Wellcome

You've been to a festival. A concert. A launch night. The lights, the crowd, the moment the bass drops. It all looks effortless.

It isn't.

Behind every event there's a budget that doesn't add up, a supplier who's running late, a permit nobody mentioned and a ticket campaign that has to work by Friday.

I'm Çağdaş İNAL, founder of EVENTICA, and this is the EVENTICA Podcast.

Here we talk about what really happens behind events: how festivals and concerts are actually run, how brands build experiences people remember, and how you fill a room using social media, ads and a bit of common sense. We'll also talk to people from the industry and go through real problems from real events, and how they got sorted.

If you're an organiser, you run a venue, you're an artist or you just want to get into this business, you're in the right place.

Less theory. More of what actually happens on the ground.

Follow the show so you don't miss the first episode