In this session, co-hosts Bede Feltham, Managing Partner for Martech and Data Strategy at Havas Media, and Paul Bennett, Transformation Consultant, were joined by special guest Tim Collier, Head of Platforms Partnerships at Google UK, where they discussed embracing first party data, measurement, consent, intelligence and audience activation as part of a cookieless future.  

Please head to our website www.embracingacookielessfuture.com to find out more about the latest developments and complete our Cookieless Readiness survey to find out where your brand is on its journey towards a cookieless future.