Artificial or Augmented? How I Actually Use AI in My Business

You keep hearing you should automate your social media with AI. Set it, forget it, let it post for you. But something about that feels off, and it should. In this episode Shaun walks through how he actually uses AI in his business, not to replace himself but to work alongside him. He shares his real weekly workflow: an AI assistant that drafts his LinkedIn posts from the week's meetings and stories, drops them in a Google Doc, and pings him on Slack every Sunday to review before anything gets scheduled. He also covers a better way to handle commenting without the auto-comment slop clogging everyone's feed. It all comes back to one line from a friend: augmented intelligence, not artificial. Grab a coffee. This one's a good one.