In this episode, Hayley Mears chats with Sonia Thomas, also known as The Salon Dr, who brings over 37 years of experience in the salon industry. From salon owner to corporate sales leader, Sonia shares the mindset, strategies, and communication skills that help salon professionals elevate their businesses — not through discounts or gimmicks, but through authentic client education, value-driven service, and confidence in their worth.

✂️ Highlights from the Episode

Sonia’s Career Journey & Passion for Sales

Sonia shares her evolution from salon owner to corporate sales professional, where she generated over $2.6 million in new business in her first year. Her time in corporate selling gave her a fresh perspective on the power of understanding customer pain points — a skill she now teaches salon owners to ...