Cutting Through The Noise

by Cutting Through The Noise

Join Australian business women, Stephanie Mason, and Hayley Mears as they explore the new business landscape in a post-pandemic world. They will take a deep dive into the disruption and changes across digital marketing, the supply chain, the influence of culture in business and the latest news in tech.

Podcast episodes

  • Season 2

  • Episode Eighteen. S2: The power of shooting a collection to reinvent your brand with Chetan Mongia

    Episode Eighteen. S2: The power of shooting a collection to reinvent your brand with Chetan Mongia

    In this episode, Hayley Mears sits down with Chetan Mongia, the director of Vision Blonde salon in Melbourne, to discuss the challenges and rewards of managing a salon and building a brand. Chetan shares his professional journey, from his early days in New Zealand to working with global fashion brands and participating in high-profile fashion events like New York Fashion Week. Chetan opens up about his path to owning Vision Blonde, detailing the strategic relaunch of the salon, his innovative marketing approaches, and the importance of mentorship in his career. Together, Hayley and Chetan explore the evolving trends in the hairdressing industry, particularly around blonde hair, and the need for customisation to meet clients' lifestyles and expectations. They also delve into team culture, emphasising the importance of strong client relationships and personalised services. Chetan shares his long-term vision for Vision Blonde, including his plans for launching an educational platform and expanding globally. With a focus on creative growth and staying ahead of industry trends, this episode is full of valuable insights for anyone interested in entrepreneurship and the beauty industry. Links https://www.visionblonde.com.au/ https://www.facebook.com/visionblonde/ https://www.instagram.com/visionblonde/ info@visionblonde.com.au VICTORIAN Hairdresser of the Year Finalist Collection https://www.visionblonde.com.au/2024/09/16/chetan-mongia-finalist-ahfa-victorian-hairdresser-of-the-year-2024/

  • Episode Seventeen. S2: A Journey from national manager to entrepreneur and start-up founder with Raphael Veron

    Episode Seventeen. S2: A Journey from national manager to entrepreneur and start-up founder with Raphael Veron

    Hayley Mears leads an insightful discussion with Raphael Veron the founder of Muse Avenue. Raphael shares his journey in the hairdressing industry from the national manager of the Frank Provost group to entrepreneur and start-up founder. This podcast episode explores the development of Muse Avenue, an innovative platform transforming how hair and beauty professionals connect and collaborate. The conversation covers everything from evolving trends, financial challenges, and future opportunities within the industry, highlighting the importance of adaptation and technological integration. Links: https://museavenue.co/ https://www.instagram.com/museavenue.co https://www.instagram.com/raph.veron/ https://linktr.ee/museavenue https://www.linkedin.com/company/museavenue/ Key Quotes from the Episode - “The hair and beauty industry is constantly evolving, and it's critical to embrace these changes to thrive." - “Muse Avenue began as a co-working space concept and has transformed into a digital hub for salons and freelancers.” - “We're excited about our fundraising efforts as they will enable us to accelerate our growth and introduce new features to our product.” Thank You for Listening! If you enjoyed the episode, please leave us a rating and review on your favourite podcast platform. Stay tuned for more insights and discussions on the hair and beauty industry!

  • Episode Sixteen. S2: Founder of Manda of Scandinavia, Cecilie Torvik shares the story of her luxury haircare brand and her launch into the UK, US and Australian markets in 2024

    Episode Sixteen. S2: Founder of Manda of Scandinavia, Cecilie Torvik shares the story of her luxury haircare brand and her launch into the UK, US and Australian markets in 2024

    In this episode of the Cutting Through The Noise podcast, Hayley Mears sits down with Cecilie Torvik, the visionary founder behind the luxurious new Norwegian hair care line, Manda of Scandinavia. Cecilie opens up about her inspiring career path, from working as a hairdresser to becoming a distributor and finally a product founder. As Manda of Scandinavia prepares to make its debut in the Australian market, Cecilie offers listeners an inside look at the journey from the initial concept to the creation of their sophisticated and comprehensive hair care line, specifically designed for long hair. With packaging that's simply stunning, this range is set to make a significant impact in the industry. Manda of Scandinavia stands apart with its remarkable innovation, commitment to sustainability, and unique market positioning. Tune in to learn how this groundbreaking product line is poised to disrupt the high-end hair care sector globally. This is a brand you definitely want to keep on your radar! Links: https://www.instagram.com/cecilie.torvik/ https://www.instagram.com/iconhairspaas/ www.mandaofscandinavia.com https://www.instagram.com/mandaofscandinavia/ If you are interested in becoming a stockist please contact: https://www.instagram.com/hayley_blc_cosmetics/ https://www.instagram.com/blccosmetics/ https://blccosmetics.com/pages/contact-us +61 2 8667 4695

  • Episode Fifteen. S2: Los Pastel owner Grace Clayton shares her career journey from solo operator, to salon owner and educator

    Episode Fifteen. S2: Los Pastel owner Grace Clayton shares her career journey from solo operator, to salon owner and educator

    In this episode Grace shares her hairdressing career story from leaving school in year 11 to working at a salon in Albany, then moving to London and Canada before returning to Perth to establish Los Pastel salon in Subiaco. Grace's vision for the Los Pastel brand emphasises the importance of maintaining steady growth and her unique approach to staff management. Hayley and Grace explore their views on the changing industry landscape and the challenges and opportunities it presents for salon owners, employees, and educators. Grace believes in evolving trends and techniques in the salon industry, emphasising the importance of customisation and specialised techniques in attracting and retaining clients and the strategic advantages of targeting a niche market and tailoring services to meet specific client needs. This episode is a MUST listen for any business owner who is looking for inspiration and guidance to follow their unique ideas and concepts rather than conform and follow traditional business models and concepts. @los_pastel @lospastel.education

  • Episode Fourteen. S2: Do No Harm, But Take No Sh*t

    Episode Fourteen. S2: Do No Harm, But Take No Sh*t

    Tom Donato and Hayley Mears discuss the challenges and opportunities facing the hairdressing industry, including adapting to changes in consumer preferences and technology. They emphasised the importance of prioritising client experience and quality, valuing employees, and creating a positive brand image. Tom highlighted the significance of prioritising quality, valuing employees and the importance of identifying and catering to the dream client. Tom emphasised the need to adapt to change and provide better quality services to stay ahead in the industry. https://www.tomdonato.com.au/ Instagram @tomdonatobuisinesscoach