Unlocking Growth Through Niching (ft. Lift Video Production) #92

Creatives Grab Coffee by Creatives Grab Coffee

Episode notes

In this episode of Creatives Grab Coffee, Grant Jamison from Lift Video Production (Melbourne, Australia) shares practical insights on how niching down into the transport and logistics industry accelerated his business growth. Grant discusses his journey from navigating early pandemic challenges to building strategic relationships that secured long-term clients. He highlights effective LinkedIn outreach strategies, the importance of consistent marketing, and the power of creating specialized content that resonates deeply with target audiences. This conversation offers valuable lessons for filmmakers and marketers looking to leverage niche expertise, enhance their client communications, and sustainably scale their creative business.

TIMESTAMPS

00:00 - Episode Introduction and Guest Welcome

02:27 - Guest Bio: Grant Jamison  ... 

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Keywords
video productionvideographervideography