Creatives Grab Coffee
by Creatives Grab Coffee
Welcome to Creatives Grab Coffee, a podcast on the business of video production. Hosted by Kyrill Lazarov & Dario Nouri https://www.creativesgrabcoffee.com Produced by www.LapseProductions.com
Podcast episodes
Season 4
From Hobby to Career (Ft. Territory 6) | Creatives Grab Coffee 66
Welcome to another episode of Creatives Grab Coffee, hosted by Dario Nouri and Kyrill Lazarov from Lapse Productions. In this episode, we chat with Chris Leclerc, the director, and founder of Territory 6, about his journey from a teenage hobbyist photographer to a seasoned video production professional. Chapters: 00:05 Introduction and Sponsors 02:18 Guest Introduction 03:05 Chris Leclerc's Background 06:01 Building a Production Company 09:10 Moving to LA and Building a Network 21:17 Life as a Digital Nomad 31:14 Current Projects and Future Goals 32:30 The Role of AI in Video Production 38:59 The Value of Authentic Storytelling 48:02 Passion Projects and Micro Shorts SPONSORS: Canada Film Equipment: www.CanadaFilmEquipment.com Audio Process: www.Audioprocess.ca Spotify: https://open.spotify.com/show/2vHd8BdbkMQITFZmDJ0bo9 Apple: https://podcasts.apple.com/ca/podcast/creatives-grab-coffee/id1530864140 Produced by LAPSE PRODUCTIONS – https://www.lapseproductions.com To learn more about the show, visit: https://www.creativesgrabcoffee.com/
Scaling Your Business (Ft. MatchPoint Studio) | Creatives Grab Coffee 65
In this conversation, Tyler Mose from MatchPoint Studio discusses the challenges of scaling a small business and the importance of sales in sustaining and growing a company. He shares his experience in finding and training salespeople, as well as the need for constant outreach and relationship-building. Tyler also talks about the difficulties of pricing projects and the importance of focusing on higher-margin businesses. The conversation also touches on the challenges of working with videographers and the need for a strong work ethic and attitude in the industry. The conversation covers various topics related to the challenges and realities of working in the video production industry. Tyler Mose shares insights on viral marketing, the difficulty of earning a living as a freelancer, the importance of checking one's ego, and the need to find a balance between creative projects and paying the bills. They also discuss the cost of hiring voiceover artists and the challenges of maintaining profit margins in the business. The conversation concludes with a discussion on work-life integration and the importance of avoiding burnout. Chapters 00:00 Introduction 00:25 The Importance of Sales in Scaling a Business 05:56 The Challenges of Pricing Projects 08:18 Focusing on Higher-Margin Businesses 13:09 Working with Videographers: Attitude and Work Ethic 26:48 The Challenges of Freelancing 27:18 Checking Your Ego in Video Production 29:56 Navigating the Cost of Hiring Voiceover Artists 32:24 Maintaining Profit Margins in the Business 36:53 Work-Life Integration and Avoiding Burnout SPONSORS: Canada Film Equipment: www.CanadaFilmEquipment.com Audio Process: www.Audioprocess.ca Spotify: https://open.spotify.com/show/2vHd8BdbkMQITFZmDJ0bo9 Apple: https://podcasts.apple.com/ca/podcast/creatives-grab-coffee/id1530864140 Produced by LAPSE PRODUCTIONS – https://www.lapseproductions.com To learn more about the show, visit: https://www.creativesgrabcoffee.com/
Managing a Growing Business (Feat. Bottle Rocket Media) | Creatives Grab Coffee 64
Today we welcome Dan Fisher & Brett Singer Bottle Rocket Media (bottlerocketmedia.net)! Takeaways -Starting a business earlier can be a regret for many entrepreneurs -Transitioning from the traditional broadcast industry to the digital content space can be challenging but rewarding -Networking and leveraging professional connections can be crucial for finding clients and growing a business -Delegating tasks and focusing on running the company is important for business growth and success Affordability of equipment has made it easier for individuals to get into video production -Storytelling is more important than the gear in creating compelling videos -Video production companies should consider diversifying their services, such as offering SEO strategy -Branded content focuses on storytelling and promoting a brand or lifestyle -Dealing with specific client requests can be challenging, but building relationships with clients and agencies is crucial Creating branded content and passion projects can attract clients and showcase your skills and creativity. -Access to interesting people and organizations is crucial for creating compelling stories. -Adding a dedicated social media person to capture behind-the-scenes content can enhance a production and provide additional value to clients. -AI is a growing trend that may impact the industry in the future. -In-house content creation is becoming more prevalent, with displaced marketing professionals and film students seeking immediate and frequent content for social media platforms. Chapters 00:00 Regrets and Starting a Business 13:06 Transitioning to the Digital Content Space 15:57 Networking and Leveraging Professional Connections 23:26 The Affordability of Equipment and the Importance of Storytelling 28:06 Business Expansion: SEO Strategy and Branded Content 33:44 Challenges of Dealing with Specific Client Requests 46:41 Building Relationships with Clients and Agencies 48:05 Introduction and the Power of Branded Content 49:13 The Importance of Access in Storytelling 51:42 Adding a Dedicated Social Media Person to Productions 59:18 The Potential Impact of AI on the Industry 01:06:15 The Rise of In-House Content Creation SPONSORS: Canada Film Equipment: https://www.CanadaFilmEquipment.com Audio Process: https://www.Audioprocess.ca 🎵 Spotify: https://open.spotify.com/show/2vHd8BdbkMQITFZmDJ0bo9 🍏 Apple: https://podcasts.apple.com/ca/podcast/creatives-grab-coffee/id1530864140 🎞️ Produced by LAPSE PRODUCTIONS – https://www.lapseproductions.com To learn more about the show, visit: https://www.creativesgrabcoffee.com/ #CreativesGrabCoffee #videographyhacks #videography #videographer #videoproduction #businesspodcast #videoproductionpodcast #lapseproductions #videomarketing #videoproductioncompany #videoproductionservices
The Benefits of Agency Work | Creatives Grab Coffee 63
In this conversation, Jeffrey Riley, co-owner of Noble Bison Productions, discusses his experiences working with agencies and the challenges of breaking into the industry. He highlights the benefits of agency work, such as higher budgets and more creative opportunities. Jeffrey also shares his strategies for building relationships with agencies, including follow-up emails and reaching out to new agencies. He emphasizes the importance of having a strong portfolio and suggests taking on passion projects or spec ads to showcase desired work. Overall, Jeffrey encourages filmmakers to be proactive and persistent in pursuing their goals. The conversation revolves around the topic of pricing and budgeting in the creative industry, specifically in the context of video production. The speakers discuss the idea of doing spec work or offering discounted prices to attract clients and build a portfolio. They emphasize the importance of reframing the mindset around spec work as a marketing strategy rather than working for free. The conversation also touches on the challenges of scope creep and the need to communicate and negotiate additional costs for extra services. The speakers share their experiences with event shooting and editing, highlighting the difficulties and frustrations involved. In this conversation, Jeffrey Riley of Noble Bison Productions discusses various aspects of the video production industry, including pricing, budgeting, and the sales process. He emphasizes the importance of transparency and open communication with clients, as well as the need to adapt to changing budgets and project requirements. The conversation also touches on the challenges of competition and the importance of building rapport with clients. Overall, the conversation provides valuable insights into the business side of video production. SPONSORS: Canada Film Equipment: www.CanadaFilmEquipment.com Audio Process: www.Audioprocess.ca 🎵 Spotify: https://open.spotify.com/show/2vHd8BdbkMQITFZmDJ0bo9 🍏 Apple: https://podcasts.apple.com/ca/podcast/creatives-grab-coffee/id1530864140 🎞️ Produced by LAPSE PRODUCTIONS – https://www.lapseproductions.com To learn more about the show, visit: https://www.creativesgrabcoffee.com/ #videographer #videoproduction #podcast
The Rise and Fall of the Film Industry in Louisiana | Creatives Grab Coffee 62
Edward Holub, founder of New Orleans Video Productions, discusses his experience in the video production industry and the unique challenges of running a business in New Orleans. He shares insights on the freelance nature of the industry, the variety of projects he works on, and the importance of building a network of reliable freelancers. Edward also delves into the history of the Louisiana tax credit system for film and the corruption that surrounded it. The conversation with Edward Holub delves into the impact of the film industry in Louisiana, particularly in New Orleans. The discussion covers the rise and fall of the industry, including the influence of tax credits, the criminal activities surrounding the film projects, and the political dynamics in the state. Edward shares his personal experiences as a filmmaker and his plans for the future, including targeting specific projects and expanding internationally. SPONSORS: Canada Film Equipment: www.CanadaFilmEquipment.com Audio Process: www.Audioprocess.ca 🎵 Spotify: https://open.spotify.com/show/2vHd8BdbkMQITFZmDJ0bo9 🍏 Apple: https://podcasts.apple.com/ca/podcast/creatives-grab-coffee/id1530864140 🎞️ Produced by LAPSE PRODUCTIONS – https://www.lapseproductions.com To learn more about the show, visit: https://www.creativesgrabcoffee.com/ #videographer #videoproduction #podcast