The Power of Niching Down (ft. Foxal Media) | Creatives Grab Coffee 71

In episode 71 of Creatives Grab Coffee, we sit down with Dave Lisowski from Foxal Media to dive deep into the power of niching down in the video production industry. Dave shares his journey of finding a unique focus within the blue-collar market, and how honing in on a specific niche has allowed him to build a scalable, sustainable business. Whether you’re a video production professional looking to specialize or an entrepreneur aiming to stand out in a crowded market, this conversation is packed with insights on how to create a successful and streamlined business by targeting the right clients.

Chapters

00:00 - Introduction to Creatives Grab Coffee

02:18 - Meet Dave Lisowski from Foxal Media

04:30 - The Power of Branded Merchandise in Video Production

08:25 - Challenges and Solutions in Creating Quali ...