All About Certified Naturally Grown
Episode notes
Ever wondered what Certified Naturally Grown is all about? In our latest CNG Field Notes, we’re talking all things CNG, straight from the folks who keep the organization running behind the scenes. We dive into CNG’s nearly 25-year, and explain why there is a real need for another certification. Listen and learn how peer-review process works, what to expect as a member, and the value of certify your business.
If you’re curious about certifications, but want it all laid out — this is the episode for you!
Check out the companion slide show here.
Timestamps:
01:50 - Staff Introductions
07:22 - The high level view of what CNG is all about.
08:39 - The history of CNG
11:09 - What is the demographic of CNG’s membership?
12:19 - The international recognition of CNG
13:45 - Certification as Representation
15:40 - How are CNG and USDA Organic similar?
17:42 - How are CNG and USDA Organic different?
21:14 - Understanding the Five Certification Types under CNG
24:24 - How do you become certified with CNG?
26:04 - Understanding the Peer Review Inspection process
30:09 - The certification process
33:36 - The marketing benefits of certification
38:33 - The benefits of CNG beyond marketing
41:53 - Breaking down the cost of certification
45:03 - What excites the staff the most about CNG
48:14 - Low pressure ways to engage with CNG
Check out our website for a list of resources mentioned in this episode, here.
And to learn more about how to certify your farm business: https://www.naturallygrown.org/why-join-cng/