Interview: Brad McDonald - President JBM2 Communications

Interview: Brad McDonald – President of JBM2 Communications. Remember WKRP? What about the infamous Turkey Drop promotion (‘Turkeys Away’ WKRP TV episode 1978). Bruce chats with Brad McDonald about some real life radio promotions that were ‘fun’ if not a little risky and some of the glory days of radio. Brad is a successful author (Tails of Sales), and speaker who mixes some business advice with interesting stories. A must listen for those in sales in any industry, as well as those who enjoy a good story or two about radio and the Canadian media.