

What Does It Mean To Be Environmentally Friendly?
The Purpose Effect by BMT
S1 · E1
Jul 2, 2025
27:58
Episode notes
Should you trust companies when they say their product is environmentally friendly? Is it a helpful label or marketing greenwash? In our first episode, we unpack the term “environmentally friendly” and challenge common assumptions. Is it something we should say about our designs, products or services in BMT? Join the conversation and get to the heart of the issue.
Keywords
Environmentally
Friendly
Sustainability
Impact
Products
Services
Choices
Responsibility
BMT