Episode notes
Chris Fountain is an operating partner at Frontier Growth, a private-equity firm investing in B2B SaaS companies. Their partnership-based approach means that Chris will never tell his portcos to invest in win-loss. But given how much return Chris has seen on a relatively small investment thanks to win-loss analysis, you can be sure he strongly recommends it.
Chris joined Ryan to talk about how win-loss can and should inform all your strategic initiatives (product roadmap, GTM, overall positioning), how AI might change the win-loss game and much more.
You can watch the full interview on Klue's YouTube Channel
And catch past episodes of Blindspots