"If I knew then what I know now, ...

"If I knew then what I know now, I may not have done it" - Dillon Ceglio on the benefits of naivety as a 1st time entrepreneur

Bitesized: Marketing | Entrepreneurship | Brand Building by Bitesized
Feb 19, 2024
02:39

Episode notes

‘Be ok making imperfect decisions!’

Dillon is Co-Founder and CEO of the better for you PB&J brand Chubby Snacks. 

Coming from a digital marketing background, Chubby Snacks came from humble beginnings; with Dillon and his co-founders making and shipping PB&J snacks from their kitchens and has grown into a truly disruptive brand in the better for you snack space.

Check Out Chubby Snacks HERE

Motion is the world’s best performance-creative analytics tool. 

If you are spending on META or TikTok Ads, effective creative analytics is a must.

At Flight Performance we use motion across every brand we work with and it has allowed us to scale more winning ads across the $30M in META ad spend alone in 2023. Their visualized reporting breaks down the funnel stage of each creative from Thumbstop, CTR, ROAS in a customizable and visualized reporting dashboard meaning you know exactly where to focus your creative efforts - taking the guesswork out of producing creative that converts.

They also recently launched their newsletter Thumbstop - a weekly newsletter covering the art and science of creating winning ads across Meta., TikTok and YouTube.

Check it out: HERE

Subscribe to the Bitesized Newsletter: HERE

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