Danil is co-founder and CEO of Insense, a Creator Marketplace for sourcing and producing UGC & Branded Content Ads at scale. In this episode we dive into the evolution of influencer marketing, the rise and fall of UGC, and what the future for influencer and creator marketing looks like for brands and marketers.

Included in the episode:

• Is UGC Dead?
• The evolution of influencer marketing.
• The differences between Influencers and Creators
• How to produce the best performing influencer and creator content
• How to effectively track influencer performance
• Organic vs Paid strategies for influencers and creators
• Where does automation come into play
• What does the future of Influencer and Creator marketing look like, and how can brands and marketers stay at the forefront?