Beyond The Bio

by Moja

Entrepreneurship Marketing

Season 1

035: Boardroom Secrets with Mark Moseley

Ever wondered what goes on behind the scenes of top BBC business show, The Apprentice? In this episode, I’m joined by Mark Moseley to give us all the goss. Mark is the founder of the London based pest control business, PestGone Environmental, whose clients include the rich and famous and members of the Royal Family. He is also the published author of the book Pests to Peace, and last year he appeared as a candidate on The Apprentice. We’ll be talking about the process of going on the show, the benefits it has brought, as well as some of the negatives. We’ll also delve into Mark’s business, and some of the things he’s done to raise his profile within his industry. So, let's get stuck in… This podcast is brought to you by Moja. Moja is an award-winning modern PR agency working with entrepreneurs and senior executives to get you known in your industry. See how your profile is currently performing: https://mym-btb.scoreapp.com/ … Connect with Mark: LinkedIn: https://www.linkedin.com/in/mark-moseley-0434b3123/ Pests to Peace Book: https://www.amazon.co.uk/Pests-Peace-Military-grade-control-secrets/dp/178133742X Connect with Sophie: LinkedIn: www.linkedin.com/in/sophie-milliken Instagram: www.instagram.com/moja_sophie/ X/Twitter: www.twitter.com/Moja_Sophie

034: The Grammys of Entrepreneurship with Francesca James

The GBEA awards are now officially OPEN for 2024 entry! In this episode, I’m joined by Francesca James, founder of the Great British Entrepreneur Awards and Community & Ideas Fest which has been described as the ‘Glastonbury for Business’. With a background in publishing and events, Francesca is passionate about telling the stories of entrepreneurs to support and champion their endeavours. She has built an incredible community of entrepreneurs and creates inspiration for business leaders across the nation. Francesca shares her top tips and tricks on entering the GBEAs, the powerful stories behind the GBEA community, and the authentic ways in which the awards are judged, proving that they really are the ‘Grammys of Entrepreneurship’ as labelled by Steven Bartlett. So, let's get stuck in… Need a bit of help with your GBEA entry? We’ve just launched our online awards course which will help you craft your winning-award entry. Check it out HERE. This podcast is brought to you by Moja. Moja is an award-winning modern PR agency working with entrepreneurs and senior executives to get you known in your industry. See how your profile is currently performing: https://mym-btb.scoreapp.com/ … Enter the GBEAs: https://greatbritishentrepreneurawards.com/ Connect with Francesca: LinkedIn - https://www.linkedin.com/in/frangbea/ Ideas Fest: https://ideasfest.uk/ Start Up Awards: https://startupawards.uk/ Connect with Sophie: LinkedIn: www.linkedin.com/in/sophie-milliken Instagram: www.instagram.com/moja_sophie/ X/Twitter: www.twitter.com/Moja_Sophie

033: How Books Boost Business with Marianne Page

How can books boost your business?    In this episode, I’m joined by Marianne Page to talk all about books. Marianne runs a global small business focused on helping other successful small business owners, in any industry, to build an operation that runs like clockwork without them needing to be there.    For 27 years she worked as a senior manager with McDonald’s, a business famous for its systems, structure and scalability. Her mission is to help successful small business owners to build the systems and the structure that will double their team’s productivity and halve the time they spend working in their business.    Marianne is the author of 4 books on the subject and she has created several unique programmes, that have helped business owners worldwide, to build a consistent operation.    Marianne shares her love for writing, how she has published her books and how they can help boost business success.    So, let's get stuck in…     This podcast is brought to you by Moja.            Moja is an award-winning modern PR agency working with entrepreneurs and senior executives to get you known in your industry.        See how your profile is currently performing: https://mym-btb.scoreapp.com/ …            Connect with Marianne:  LinkedIn - https://www.linkedin.com/in/mariannepage/ Website - https://mariannepage.com/ Books - https://mariannepage.com/books/    Connect with Sophie:         LinkedIn: www.linkedin.com/in/sophie-milliken       Instagram: www.instagram.com/moja_sophie/       X/Twitter: www.twitter.com/Moja_Sophie    

032: Strategies for SEO Success with Andrew Armitage

What do you know about Search Engine Optimisation?    In this episode, Andrew Armitage is giving us a rundown of how to be more visible online.    Andrew is the founder of multi-award-winning digital agency A Digital. With over twenty years’ experience building websites for organisations in the public, private and third sectors, Andrew works at a strategic level to ensure they are maximising their online opportunities and performance.   Being able to navigate SEO properly will enable you and your brand to be more visible online. Andrew delves into the finer details of how to ensure your online content will reach your intended audience.    So, let's get stuck in…   This podcast is brought to you by Moja.            Moja is an award-winning modern PR agency working with entrepreneurs and senior executives to get you known in your industry.        See how your profile is currently performing: https://mym-btb.scoreapp.com/ …            Connect with Andrew:  LinkedIn - https://www.linkedin.com/in/andrewarmitage/ A Digital - https://adigital.agency/ Andrew's Book - Holistic Website Planning    Connect with Sophie:         LinkedIn: www.linkedin.com/in/sophie-milliken       Instagram: www.instagram.com/moja_sophie/       X/Twitter: www.twitter.com/Moja_Sophie  

031: Inside the Dragons' Den with Matt Jones

What is it actually like in the Dragons' Den? In this episode, I’m joined by Matt Jones, founder and CEO of Rebel Lion Advertising. Matt has cemented his reputation as a trailblazer with multiple prestigious awards and industry recognition, including the Creative Entrepreneur of the Year at the Great British Entrepreneur Awards, not once but THREE times! He has also been awarded fellowships by the Chartered Institute of Marketing and the Royal Society of Arts and become a Companion of the Chartered Management Institute. In 2018, Matt founded MESOA skincare, offering premium products that help men look, smell and feel great. In April 2022, Matt appeared on the season finale of Dragons' Den to pitch for investment. He shared his business journey and vulnerabilities in front of the Dragons, as well as the 3 million+ people who were watching at home. In our conversation, Matt shares his insights from his experience in the Den. We’ll cover the whole process from application to airing, what goes on behind the scenes, and what being on the show has done for him since the episode aired. So, let's get stuck in… This podcast is brought to you by Moja. Moja is an award-winning modern PR agency working with entrepreneurs and senior executives to get you known in your industry. See how your profile is currently performing: https://mym-btb.scoreapp.com/ … Matt’s Pitch: https://www.youtube.com/watch?v=3d5rXyFYx1c Connect with Matt: https://www.linkedin.com/in/mattjonesceo/ Connect with Sophie: LinkedIn: www.linkedin.com/in/sophie-milliken Instagram: www.instagram.com/moja_sophie/ X/Twitter: www.twitter.com/Moja_Sophie

030: Personal Branding Decoded with Ash Jones

How should we brand ourselves and our businesses?      In this episode, I’m joined by Ash Jones. Ash is the Founder at Great Influence where they work with entrepreneurs to help them tell their story and share their ideas to millions of people on social. He has been leading the strategy, social and content for some of the best in business for the past 10 years, including Steven Bartlett and Gary Neville.      Ash and I discuss our perceptions of the term personal branding, how it differentiates but also interlinks to your company branding, and where the future of ‘personal branding’ is going.      We cover some of the most notable personal branding moves, what is important when thinking about your personal brand, as well as touching on the way algorithms can affect the content we share.     So, let's get stuck in…  ...   This podcast is brought to you by Moja.                Moja is an award-winning modern PR agency working with entrepreneurs and senior executives to get you known in your industry.          See how your profile is currently performing: https://mym-btb.scoreapp.com/   …            Connect with Ash:   https://www.linkedin.com/in/ash-jones-85363975/        Connect with Sophie:            LinkedIn: www.linkedin.com/in/sophie-milliken        Instagram: www.instagram.com/moja_sophie/        X/Twitter: www.twitter.com/Moja_Sophie     

029: Winning Awards with Emma Chandler

Is there a right time to enter awards?     In this episode, I’m talking to Emma Chandler, the award-winning leadership coach, inspirational speaker, and author. Emma is passionate about developing people, creating inclusive working communities, and generally improving the lot of leaders everywhere. Her goal is to increase wellness and wisdom, and she’s always finding new ways to win at work. Emma and I chat about when in your career to enter awards. We talk about the awards Emma has won, and how she’s used those wins to elevate her profile.    We take a deep dive into Emma’s THREE award wins in 3 months. Did winning make Emma and her team hungry for more success? We also talk about the networking opportunities that came as a result of winning and explore how they can elevate the profile of you and your business.    So, stick around and find out more…    This podcast is brought to you by Moja.       Moja is an award-winning modern PR agency working with entrepreneurs and senior executives to get you known in your industry.      See how your profile is currently performing: https://mym-btb.scoreapp.com/  …      Connect with Emma: https://www.linkedin.com/in/emma-j-chandler-ctg/    Connect with Sophie:       LinkedIn: www.linkedin.com/in/sophie-milliken    Instagram: www.instagram.com/moja_sophie/    X/Twitter: www.twitter.com/Moja_Sophie  

028: Level Up on LinkedIn

If you’re a follower of Beyond the Bio, you’ve probably heard me talk about my love for LinkedIn, but I’ve never fully delved into it.      A lot of people ask me about LinkedIn, so I thought what better way to share some of my best takeaway tips than to talk about it on a podcast episode. Out of all the social media platforms, I feel that LinkedIn is THE best platform to connect, network and gain business leads.      In this episode, I’m sharing some advice on how to elevate your LinkedIn page, and how to use it strategically to raise your profile. There are loads of cool things you can do easily, so look no further for your one-stop guide to upping your LinkedIn game.          This podcast is brought to you by Moja.         Moja is an award-winning modern PR agency working with entrepreneurs and senior executives to get you known in your industry.        See how your profile is currently performing: https://mym-btb.scoreapp.com/   …        References:      Dan Kelsall on LinkedIn      Let's connect:         LinkedIn: www.linkedin.com/in/sophie-milliken     Instagram: www.instagram.com/moja_sophie/     X/Twitter: www.twitter.com/Moja_Sophie     

027: Being a Non-Executive Director with Joanna Feeley

We’ve talked about how to become a non-executive director, but what does being a non-executive director actually look like?   In this episode, I’m joined by trend forecaster, Joanna Feeley. Joanna is founder and CEO of TrendBible, a UK based trend forecasting agency predicting the future of life at home. TrendBible predicts how householders will live and what they’ll do at home in two to five years’ time. She also holds 12 years of experience of being a non-executive director for two companies.  Earlier in the series, I spoke to Peter Neal about how to become a non-executive director. But once you’ve obtained that role, what does it actually feel like? I invited Joanna along to talk us through her roles as a non-exec, how she learnt to be patient, and the useful insights she learnt from fellow board members throughout her roles.      This podcast is brought to you by Moja.       Moja is an award-winning modern PR agency working with entrepreneurs and senior executives to get you known in your industry.      See how your profile is currently performing: https://mym-btb.scoreapp.com/  …       References:     021: Becoming a Non-Exec with Peter Neal       Connect with Joanna:      LinkedIn: https://www.linkedin.com/in/joanna-feeley-85919716/ Instagram: https://www.instagram.com/trendbible?utm_source=ig_web_button_share_sheet&igsh=ZDNlZDc0MzIxNw== Website: https://www.trendbible.com/    Let's connect:       LinkedIn: www.linkedin.com/in/sophie-milliken    Instagram: www.instagram.com/moja_sophie/    X/Twitter: www.twitter.com/Moja_Sophie    

026: The Proof of Profile-Raising with Niki Hutchison

Want to know how profile-raising can truly benefit your business? This episode is proof of how building your profile and becoming well-known in your industry can make your business thrive. This week, I’m joined by Niki Hutchison to discuss the profile-raising strategies she uses, how they’ve worked for her, and the ones she’s ditched. Niki Hutchison has spent her career using marketing to grow businesses, both within ad agencies, then her own businesses and now running her own agency, supporting clients. She has grown two high six-figure businesses using organic marketing and is passionate about teaching other entrepreneurial women how to grow their audiences and businesses without paying for ads. We’re chatting about hosting and being a guest on podcasts, which awards to enter, how beneficial networking is and why being intentional on social media is so important. This podcast is brought to you by Moja. Moja is an award-winning modern PR agency working with entrepreneurs and senior executives to get you known in your industry. See how your profile is currently performing: https://mym-btb.scoreapp.com/ … Connect with Niki: LinkedIn: https://www.linkedin.com/in/nikihutchison/ Website: https://www.nikihutchison.com/ Adventures in Marketing: http://www.adventuresinmarketing.uk/ Adobe Affiliate Link: https://adobe.ly/47DFf2U Connect with me: LinkedIn: www.linkedin.com/in/sophie-milliken Instagram: www.instagram.com/moja_sophie/ X/Twitter: www.twitter.com/Moja_Sophie

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