Christa Hill: How to Build Before...
Christa Hill: How to Build Before You Feel Ready
Beyond Technology by Shawn Freeman
S2 · E4
May 19, 2026
35:46
Episode notes

In this episode my guest is Christa Hill, CEO of Tacit Edge Product Leadership, a company focused on helping Canadians build the technical and AI literacy needed for the future of work. Through curriculum development, training programs, and hands on education, Christa and her team are helping businesses, professionals, and students understand how technology, people, and processes work together in the age of AI.

We discuss why most people wait too long to start building, how AI is changing the speed of business, and why overbuilding products is one of the biggest mistakes founders make. Christa shares real examples of Alberta companies using AI to automate workflows, shorten sales cycles, and create entirely new ways of working. The conversation also explores why leadership teams need to become builders themselves, how AI is changing workpla ... 

Keywords
Leadership
Technology
AI
Entrepreneurship
AI Education
Startup Growth
AI Literacy