Between the Lugs - Diary of a Small Business

Between the Lugs - Diary of a Small Business

by Marloe Watch Company
Season 1

We Could Be Heroes. Part 2.

Welcome back to Between the Lugs: Diary of a Small Business — the podcast where we talk through the realities of running an independent watch company, from product design and marketing to the ideas, mistakes and conversations in between. We're getting professional. In Part 2 of "We Could Be Heroes", Greg asks Gordon and Oliver to turn their attention to the people who have influenced them professionally, the designers, entrepreneurs and thinkers who have shaped the way they approach their work. From the people behind iconic products to those who challenge the way we think, what makes someone a professional hero? And then, the big question: if you could immortalise anyone in a Marloe watch, who would it be? This episode is sponsored by the finest Australian shampoo and conditioner. Drop us a comment, DM or email with your questions about running a small business, the watch world, design, marketing, or anything else we accidentally end up discussing. @MarloeWatchCo on socials hello@marloewatchcompany.com

We Could Be Heroes.

Welcome to Between the Lugs: Diary of a Small Business — the podcast where we talk through the realities of running an independent watch company, from product design and marketing to the ideas, mistakes and conversations in between. Bring your tissues; we're getting sentimental. Greg asks Gordon and Oliver to bring their personal heroes to the podcast as they explore the people who inspire them, influence them and help shape who they are today. From family and friends to people we've never met, what actually makes someone a hero? And this is only Part 1. Stay tuned for Part 2 next week, where the team turn their attention to the heroes who've influenced them professionally. This episode is sponsored by Liking Pina Coladas and Getting Caught in the Rain. Drop us a comment, DM or email with your questions about running a small business, the watch world, design, marketing, or anything else we accidentally end up discussing. @MarloeWatchCo on socials hello@marloewatchcompany.com

Spot the Imposter

Welcome to Between the Lugs: Diary of a Small Business — the podcast where we talk through the realities of running an independent watch company, from product design and marketing to the ideas, mistakes and conversations in between. When Olly’s away, the beards will play. This time, Greg and Gordon tackle the ever-present but easily ignored ‘Imposter Syndrome’ — how to recognise it, how to work with it, and perhaps most importantly, realising what it doesn’t mean. This episode is sponsored by Pro Skateboarding. Drop us a comment, DM or email with your questions about running a small business, the watch world, design, marketing, or anything else we accidentally end up discussing. @MarloeWatchCo on socials hello@marloewatchcompany.com

The Raconteur Takeover

Welcome to Between the Lugs: Diary of a Small Business — the podcast where we talk through the realities of running an independent business, from product design and marketing to the ideas, mistakes and conversations in between. Why do certain objects become important to us? What makes something worth owning, keeping or passing on? And how do design, craftsmanship, memories and the stories we attach to things turn an ordinary object into something much more personal? From the everyday objects we barely notice to the things we'd never dream of throwing away, we explore why the things we own can become part of who we are. This episode is sponsored by Hoarding. Drop us a comment, DM or email with your questions on running a small business, the watch world, design, marketing, or anything else we accidentally end up discussing. @MarloeWatchCo on socials hello@marloewatchcompany.com

When Things Don't Go To Plan...

Welcome to Between the Lugs: Diary of a Small Business — the podcast where we talk through the realities of running an independent business, from product design and marketing to the ideas, mistakes and conversations in between. Not every marketing or product idea is a winner. Sometimes the campaign doesn't land. Sometimes the timing is completely wrong. Sometimes you look back at something you were convinced was brilliant and wonder what on earth you were thinking or why it did not work. Or sometimes you look at what others have done and work out what did — and didn't — work. This episode is sponsored by the person who got the blame... usually Greg. Drop us a comment, DM or email with your questions on running a small business, the watch world, design, marketing, or anything else we accidentally end up discussing. @MarloeWatchCo on socials hello@marloewatchcompany.com

Where Do We Begin?

Welcome to Between the Lugs: Diary of a Small Business — the podcast where we talk through the realities of running an independent watch company, from product design and marketing to the ideas, mistakes and conversations in between. In this episode, we address Greg’s lack of hindsight when it comes to skincare, before looking back on more than 11 years of building Marloe Watch Company — from getting a business off the ground by simply “making it exist”, to the tactics used to grow, lessons learned, the importance of trademarks, and the trials that come with being the small fish in a big pond. What worked? What didn’t? And what do Oliver and Gordon know now that they wish they’d known when they started? This episode is sponsored by aloe vera after sun gel. Drop us a comment, DM or email with your questions on running a small business, the watch world, design, marketing, or anything else we accidentally end up discussing. @MarloeWatchCo on socials hello@marloewatchcompany.com

What Should We Make Next?

Welcome to Between the Lugs: Diary of a Small Business — the podcast where we talk through the realities of running an independent watch company, from product design and marketing to the ideas, mistakes and conversations in between. In this episode, Greg somehow turns a conversation about James Bond into a discussion on product categories, customer perception, and how businesses balance originality with commercial reality. This episode is sponsored by bargains found at a car boot sale. Drop us a comment, DM or email with your questions on running a small business, the watch world, design, marketing, or anything else we accidentally end up discussing. @MarloeWatchCo on socials hello@marloewatchcompany.com

... Was It Worth It?

Welcome to Between the Lugs: Diary of a Small Business — the podcast where we talk through the realities of running an independent watch company, from product design and marketing to the ideas, mistakes and conversations in between. In this episode, we take a step back and think about the day after the day before at events. The value of attending shows, the panic of the journey getting there, what happens once the doors close, and the different things each of us takes away from the experience. This episode is sponsored by neck-mounted fans. Drop us a comment, DM or email with your questions on running a small business, the watch world, design, marketing, or anything else we accidentally end up discussing. @MarloeWatchCo on socials hello@marloewatchcompany.com

It's A Watchmaker's World

Welcome to Between the Lugs: Diary of a Small Business — the podcast where we talk through the realities of running an independent watch company, from product design and marketing to the ideas, mistakes and conversations in between. Alison takes Olly’s spot this week to talk about bringing watch assembly and servicing in-house at Marloe, how she found herself in the world of watchmaking, and what it actually takes to get into this increasingly in-demand profession. Also featuring details of a surprisingly good lunch. This episode is sponsored by after-credit cameos. Drop us a comment, DM or email with your questions on running a small business, the watch world, design, marketing, or anything else we accidentally end up discussing. @MarloeWatchCo on socials or email us hello@marloewatchcompany.com BHI Watch Taster — A fantastic intro into the world of watchmaking and dabbling with a movement. https://bhi.co.uk/courses/on-site-courses British School of Watchmaking — 1 and 2 year options https://www.britishschoolofwatchmaking.co.uk/courses

Olly Speaks.

Welcome to Between the Lugs: Diary of a Small Business — the podcast where we talk through the realities of running an independent watch company, from product design and marketing to the ideas, mistakes and conversations in between. In this episode, Greg spots something unusual on Gordon’s shelf, the conversation turns to investment in a small business, and Olly walks us through the value of understanding the end of the financial year. This episode is sponsored by the “=SUM(A1:A80)” formula in Excel. Drop us a comment, DM or email with your questions on running a small business, the watch world, design, marketing, or anything else we accidentally end up discussing. @MarloeWatchCo on socials or email us hello@marloewatchcompany.com
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