Episode notes
If you’re a beauty professional or student looking for real, results-driven insights, this episode is for you.
On this episode of Beauty Babble, Suzanne sits down with Shelby Hopkins, a CIDESCO-certified medical esthetician from Calgary. Shelby shares her personal journey in esthetics, her experience across clinical practice, distribution leadership, and professional advocacy with CIDESCO Section Canada.
They discuss:
- Shelby’s path to CIDESCO and the empathy it cultivated
- Differences between medical spa and traditional esthetics
- Building product knowledge and confidence through distribution
- Professional social media strategies for estheticians
- Preventing burnout and balancing multiple roles
- Advice for students exploring diverse career paths
Follow Shelby on socials for pro tips and results-driven esthetics content:
- Instagram: @shelbynoellebeauty
✨ Connect with Suzanne: educator@beautycult.ca
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