Whether you’ve signed a publishing contract or are self-publishing, you need a launch plan. From author brand to gaining an audience, to release day and beyond, we’ve tracked our own journeys in order to provide you with a realistic timeline to follow for your own launch.
Your launch plan might look different based on how you are publishing your book:
How to figure out your ducks (To Dos) before you can get them in a row
Three phases of launching:
Before (18-12 month prior to launch)
During (6-1 month before launch)
After (3-6 months after launch)
Before and After the Book Deal by Courtney Maum
Launch Pad: The Countdown to Marketing Your Book, Mary Helen Sheriff & Grace Sammon, EDs.
Jane ...... Read more