Episode notes
Ellen Fay, the co-founder of the Sustainable Soil Alliance observed that “soil is crucial to the health of everything else. We can't deliver on any of our environmental targets if we don't deliver for soil”.
In our conversation with Tim Mead, Non-exec and former CEO of Yeo Valley Organic and Becky Wilson, Technical Director at Farm Carbon Toolkit, we will dig into the truth of this statement and address the key levers that businesses and farmers can take to scale soil health initiatives.
We will uncover:
The challenges and opportunities of soil carbon measurement
The commercial opportunities for actors across the value chain (farmers t ...