Episode notes

Why You Can't Miss This Episode

How do leading Finnish organisations approach AI to drive customer experience and business growth? In this high-level CX Masterclass panel, five C-level executives from Finnair, Fujitsu, Wolt, Veikkaus, and Microsoft Finland share their real-world insights, strategic shifts, and leadership lessons in becoming AI-native. It’s a dynamic conversation full of practical advice, vision, and inspiration for any company ready to transform with AI.

About the Guests

Pia Aaltonen-Forsell is CFO of Finnair, with a focus on operational efficiency and financial strategy in a highly regulated, low-margin industry. Hanna Kivelä is Managing Director at Fujitsu Finland and a member of its European leadership team, known for her digital transformati ... 

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Keywords
customer experienceAI agentsAI-native organisationsAI in FinlandCX leadershipKYAbusiness transformationautomation in CXAI trustagentic commercedigital resilienceinnovationdigital transformationMicrosoftFinnairFujitsuVeikkausWolt