The Corporate Detox with Edilsa

The Corporate Detox with Edilsa

by Edilsa Bueno

Marketing Careers

Season 1

“I had no hobbies. My entire hobby was work.” Wellness Founder on Burnout, Losing Yourself & Stepping Away”

There’s a particular kind of discomfort that comes from stepping away from a life you were taught to build, especially when it looks successful on the outside but starts to feel misaligned on the inside. Maria and I get into this space of tension, where ambition, identity, and guilt all overlap: what it feels like to take time off, why it can feel so hard to stop even when you need to, and how much of ourselves gets tied to being in motion. We also reflect on my own experience of stepping back and what surfaced when productivity was no longer the default measure of worth. Maria is the founder of wellness consultancy Vida Fuera and previously spent years building and running a boutique indoor cycling studio in San Diego that became a deeply rooted community space. Her background spans marketing and advertising across New York, Philadelphia, and Los Angeles, including account management at SocialCode, before transitioning into entrepreneurship. A certified mat Pilates instructor and indoor cycling instructor, her work sits at the intersection of wellness, community and intentional living. For more on Maria’s work, visit https://www.vidafuera.com/

“You Don’t Need 20% Down.” Startup Pro on How to Build Airbnb Income Without Quitting Job

What starts as a search for a tax break can quickly turn into something much bigger. In this episode, Nicole Bansal shares how a moment during maternity leave—sparked by an unexpected tax bill and a deep dive into real estate podcasts—led her to build a short-term rental business alongside her corporate career. She breaks down how she got started without prior experience, why she chose short-term rentals over long-term investing, and how she approached everything from financing and market selection to setting up and managing properties remotely. Nicole also gets candid about the realities behind the highlight reel—from navigating risk and unpredictable costs to balancing a full-time role while building a scalable income stream on the side. Nicole Bansal is a marketing leader, investor, and advisor who has helped scale high-growth startups from early traction to successful exits. She has led marketing at companies acquired by Blackstone and DoorDash, building growth engines that drove nine-figure revenue and industry-leading CAC:ROI performance. Across SaaS, ad tech, and telecom, she specializes in turning early-stage momentum into durable, high-leverage marketing systems. Today, she also invests in and operates a growing portfolio of short-term rental properties, combining her expertise in marketing, pricing, and customer experience to drive performance in real estate. For more on Nicole’s work, connect with her on LinkedIn: https://www.linkedin.com/in/nicolebans/

“My Nervous System Did Not Know What Was Going On”: Ex-Meta on Landing Consulting Gigs post Layoffs

Leaving Big Tech can trigger more than a career shift—it can spark a complete rethink of how and where to work. In this episode, Kate Minogue shares what it actually looks like to build a consulting and fractional career after corporate leadership. She discusses how executives land their first consulting gigs, how advisory and fractional roles differ from traditional jobs, and why layoffs can sometimes become the catalyst for designing a more flexible career. Kate also reflects on the emotional side of the transition—from the moment her “nervous system did not know what was going on” to redefining identity, ambition, and success outside the corporate ladder. Kate Minogue is a fractional CPO, advisor, and AI strategist who works with startups and scale-ups on product, data, and growth strategy. She previously spent over six years at Meta leading Marketing Science teams across EMEA, partnering with major app, gaming, and consumer tech companies on data-driven decision making. Earlier in her career, she held data science and analytics roles at Bank of Ireland and Paddy Power. Today she advises companies on product innovation, AI strategy, and data-driven growth while serving as an angel investor, board member, and advisor across the startup ecosystem. For more on her work, visit https://kate-minogue.com/

“What Will People Think?” Keynote Speaker Cindy Solomon on Courage, TED Talks & Changing Careers

Courage at work rarely looks like the big, dramatic career move. In this episode, Cindy Solomon shares what she’s learned after 25 years researching, teaching, and building a business around courage. We talk about the fear of being perceived the wrong way, how to build your courage muscle, why we overestimate the risk of making a move, and how small acts of courage can change the direction of your career. She also shares how one unexpected speaking opportunity led to a TED Talk, and how she turned an idea about courage into a global business. Cindy Solomon is a leadership expert, bestselling author, keynote speaker, recovering corporate executive, and Founder and CEO of the Courageous Leadership Institute®. For more than two decades, she has helped leaders and organizations build courage as a practical leadership skill. Her work has reached more than 350,000 leaders worldwide, with clients including Google, Oracle, UPS, Wells Fargo, and the Gates Foundation. Cindy’s TED Talks have been viewed by over 3 million people. Learn more about Cindy and her keynote programs: cindysolomon.com/keynote-speaker Music licensed through Soundstripe. Code: J2KRHRJYZJCODIHB

Introducing: The Corporate Detox with Edilsa

What qualifies me for this conversation? More than a decade inside corporate at brands like Amazon, a degree in marketing and the lived experience of leaving corporate to build something new. Im this podcast, I’ll explore the big questions about work, purpose, and ambition with people who have chosen different paths—and those still figuring it out.

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