The Revenue Lounge

The Revenue Lounge

di Team Nektar
Stagione 2

Setting Up a Successful CRM Implementation Process ft. Craig Handy

Welcome to Season 2 Episode 8 of The Revenue Lounge Podcast by Nektar.ai - A series of interviews with top Revenue Operations leaders on what drives the function and what keeps them going! Episode Guest - Craig Handy https://www.linkedin.com/in/craigjhandy/Episode Host - Bhaswati B https://www.linkedin.com/in/bhaswati-bhattacharyya-9307768b/Podcast Details: Podcast page - https://nektar.ai/podcasts/Spotify - https://open.spotify.com/show/3DUOqnTpPOJ2xbyl7HdgN3Google Podcasts - https://podcasts.google.com/u/0/search/the%20revenue%20loungeApple Podcasts - https://podcasts.apple.com/in/podcast/the-revenue-lounge/id1645044872Episode Details: A bulky and complex tool - the CRM is a steep investment for companies. But deriving ROI from a CRM can be quite challenging. As there are several factors that are always at play to make CRM implementation fail such as a lack of vision, poor planning, bad data, siloed functioning of departments, poor user adoption. To make CRMs actually deliver value for revenue leaders, it needs to have an implementation strategy that takes care of all things that can go wrong. And RevOps teams can own this task end to end and make sure their CRMs give them the ROI and the value that it was originally purchased for. In today’s episode, we are going to talk to a CRM implementation expert who will take us through how RevOps can drive a successful CRM implementation strategy. Today’s guest is Craig Handy, who is the Director of RevOps at York IE. Craig has been building innovative revenue engines for tech companies. After handling RevOps at companies like Assent Compliance and Shopify, he now helps bring winning go-to-market strategies to smaller companies in an affordable way. Want to learn more about Nektar? Talk to our team - https://bit.ly/3MishjZ#crmimplementationprocess

Driving Efficient Growth With RevOps ft. Eric Welsh

Welcome to Season 2 Episode 7 of The Revenue Lounge Podcast by Nektar.ai - A series of interviews with top Revenue Operations leaders on what drives the function and what keeps them going! Episode Host - Abhijeet Vijayvergiya https://www.linkedin.com/in/abhijeet-vijayvergiya-2571056/ Episode Guest - Eric Welsh https://www.linkedin.com/in/ericwelsh1/ Podcast Details: Podcast page - https://bit.ly/3UznQ4U Spotify - https://open.spotify.com/show/3DUOqnTpPOJ2xbyl7HdgN3 Google Podcasts - https://podcasts.google.com/u/0/search/the%20revenue%20lounge Apple Podcasts - https://podcasts.apple.com/in/podcast/the-revenue-lounge/id1645044872 Episode Details: Growth at all costs is dead. With budget freezes being implementated across organizations, revenue leaders have been asked to drive efficient growth. This means doing more with less, and using effective ways to drive productivity while keeping costs at a minimum. But what does this really mean? How can revenue leaders pave the way towards sustainable revenue growth that withstands uncertain times? Let's discuss with our guest today. We have Eric Welsh who is the Director of RevOps at Demostack. Eric is passionate about driving efficient growth. He will help us understand the nuances of sustainable growth and what it really means for RevOps in the current times. Want to learn more about Nektar? Talk to our team - https://bit.ly/3MishjZ #efficientgrowth #revopsguide

Using Customer Data to Improve the B2B Customer Journey ft. Leore Spira

Welcome to Season 2 Episode 6 of The Revenue Lounge Podcast by Nektar.ai - A series of interviews with top Revenue Operations leaders on what drives the function and what keeps them going! Episode Host - Abhijeet Vijayvergiya https://www.linkedin.com/in/abhijeet-vijayvergiya-2571056/Episode Guest - Leore Spira https://www.linkedin.com/in/leorespira/Podcast Details: Podcast page - https://bit.ly/3UznQ4U Spotify - https://open.spotify.com/show/3DUOqnTpPOJ2xbyl7HdgN3Google Podcasts - https://podcasts.google.com/u/0/search/the%20revenue%20loungeApple Podcasts - https://podcasts.apple.com/in/podcast/the-revenue-lounge/id1645044872Episode Details: Succeeding in current times require B2B businesses to have a maniacal focus on the customer. This means revenue leaders driving businesses must have full visibility into the various stages of the customer journey. And meet them where they are, in the medium of their choice and with the exact kind of information they might be looking for. This is possible by having access to customer data. Business leaders need to be able to capture this critical customer data, the insights from which can be used to run predictable revenue engines. How can RevOps teams approach customer data in a way that helps them generate more revenue for their business? Let’s explore with our guest today. We have Leore Spira who is currently heading Revenue Operations at Buildots. Want to learn more about Nektar? Talk to our team - https://bit.ly/3MishjZ #b2bcustomerjourney

Guide to a Revenue Operations Team Structure ft. Darren Fay

Welcome to Season 2 Episode 5 of The Revenue Lounge Podcast by Nektar.ai - A series of interviews with top Revenue Operations leaders on what drives the function and what keeps them going!Episode Host - Jordan Zorneshttps://www.linkedin.com/in/jordanzornes253/Episode Guest - Darren Fayhttps://www.linkedin.com/in/darren-fay/Podcast Details:Podcast page - https://bit.ly/3UznQ4USpotify - https://open.spotify.com/show/3DUOqnTpPOJ2xbyl7HdgN3Google Podcasts - https://podcasts.google.com/u/0/search/the%20revenue%20loungeApple Podcasts - https://podcasts.apple.com/in/podcast/the-revenue-lounge/id1645044872Episode Details:When is the best time to start a RevOps function? And what should an ideal revenue operations team structure look like? Let’s hear it from Darren Fay, Director of Revenue Operations & Intelligence at Instructure. Want to learn more about Nektar? Talk to our team - https://bit.ly/3MishjZ #revenueoperationsteamstructure #buildingrevenueoperationsteam

Combating the Perils of Bad Data ft. Melissa McCready

Welcome to Season 2 Episode 3 of The Revenue Lounge Podcast by Nektar.ai - A series of interviews with top Revenue Operations leaders on what drives the function and what keeps them going!Episode Host - Abhijeet Vijayvergiyahttps://www.linkedin.com/in/abhijeet-vijayvergiya-2571056/Episode Guest - Melissa McCreadyhttps://www.linkedin.com/in/melissamccreadylovesgrowthops/Podcast Details:Podcast page - https://bit.ly/3UznQ4USpotify - https://open.spotify.com/show/3DUOqnTpPOJ2xbyl7HdgN3Google Podcasts - https://podcasts.google.com/u/0/search/the%20revenue%20loungeApple Podcasts - https://podcasts.apple.com/in/podcast/the-revenue-lounge/id1645044872Episode Details:Messy data in systems like CRM is a huge challenge for RevOps teams. Siloed, incomplete and inaccurate data prevents organizations from leveraging the full value of the tools in their tech stack, and ultimately leads to revenue leakage. Maintaining this data hygiene has emerged as one of the highest priority for RevOps leaders. Let’s understand why clean data has emerged as a top RevOps trend, and what the new world of B2B demands from its data. And most importantly, how clean, accurate and complete data is the foundation to running a successful revenue operations function. And to answer our questions today is our guest Melissa McCready. Melissa is the founder and CEO of Navigate Consulting Group. She has over 20+ years of experience and is a veteran in CRM, marketing automation and customer success. Let's hear it from Melissa! Want to learn more about Nektar? Talk to our team - https://bit.ly/3MishjZ #revenueoperationsmetrics #revopsmetrics

Measuring Revenue Operations Metrics That Matter ft. Cliff Simon

Welcome to Season 2 Episode 2 of The Revenue Lounge Podcast by Nektar.ai - A series of interviews with top Revenue Operations leaders on what drives the function and what keeps them going!Episode Host - Abhijeet Vijayvergiyahttps://www.linkedin.com/in/abhijeet-vijayvergiya-2571056/Episode Guest - Cliff Simonhttps://www.linkedin.com/in/cliff-simon/Podcast Details:Podcast page - https://bit.ly/3UznQ4USpotify - https://open.spotify.com/show/3DUOqnTpPOJ2xbyl7HdgN3Google Podcasts - https://podcasts.google.com/u/0/search/the%20revenue%20loungeApple Podcasts - https://podcasts.apple.com/in/podcast/the-revenue-lounge/id1645044872Episode Details:If you are in revenue operations, you already must have a ton of data within your arm’s reach. But which data is most crucial to track and gain insights from? And which numbers, if tracked right, can exponentially impact your revenues? You can find an answer to this million-dollar question with the right metrics. Tracking the right metrics can help you redefine your current processes and devise strategies to increase revenue.In today's episode, we will talk about Metrics that RevOps should track as an organization scales up this function.And to answer our questions today is our guest Cliff Simon, the CRO at Carabiner Group. Cliff Is an advisor and fractional executive for several high-growth start-ups where he utilizes his expertise in all things GTM and RevOps, and is an active leader of GTM in multiple communities.Let's hear it from Cliff!Want to learn more about Nektar?Talk to our team - https://bit.ly/3MishjZ

Using RevOps to Boost Customer Retention ft. Sid Kumar, SVP RevOps at HubSpot

Welcome to Season 2 Episode 1 of The Revenue Lounge Podcast by Nektar.ai - A series of interviews with top Revenue Operations leaders on what drives the function and what keeps them going!Episode Host - Abhijeet Vijayvergiyahttps://www.linkedin.com/in/abhijeet-vijayvergiya-2571056/Episode Guest - Sid Kumarhttps://www.linkedin.com/in/siddarthkumar/Podcast Details:Podcast page - https://bit.ly/3UznQ4USpotify - https://open.spotify.com/show/3DUOqnTpPOJ2xbyl7HdgN3Google Podcasts - https://podcasts.google.com/u/0/search/the%20revenue%20loungeApple Podcasts - https://podcasts.apple.com/in/podcast/the-revenue-lounge/id1645044872Episode Details:Customer retention has always proved to be an excellent way to boost revenue growth. Acquiring new customers can be expensive and time consuming. There are studies that have found that retaining existing customers can cost 5-10 times less than acquiring new customers.While new customers are important, in current times when revenue leaders are being asked to “do more with less”, focusing on existing customers can prove as a survival tactic in current times of uncertainty. And RevOps plays a crucial role in driving this retention and reducing customer churn.Let’s explore more on this topic with our guest today. We are joined by Sid Kumar who is the SVP of RevOps at HubSpot. Sid has been cited among the Top 100 RevOps Leaders of our times. He has more than 2 decades of experience in driving revenue growth and profitability for businesses. He has a passion for building, scaling and leading high velocity go-to-market organizations to accelerate revenue growth.Let's hear it from Sid! Want to learn more about Nektar?Talk to our team - https://bit.ly/3MishjZ
Stagione 1

Driving RevOps Growth With Contact Data ft. Shantanu Shekhar

Welcome to Season 1 Episode 13 of The Revenue Lounge Podcast by Nektar.ai - A series of interviews with top Revenue Operations leaders on what drives the function and what keeps them going! Episode Host - Abhijeet Vijayvergiya https://www.linkedin.com/in/abhijeet-vijayvergiya-2571056/ Episode Guest - Shantanu Shekhar https://www.linkedin.com/in/shantanushekhar/ Podcast Details: Podcast page - https://bit.ly/3UznQ4U Spotify - https://open.spotify.com/show/3DUOqnTpPOJ2xbyl7HdgN3 Google Podcasts - https://podcasts.google.com/u/0/search/the%20revenue%20lounge Apple Podcasts - https://podcasts.apple.com/in/podcast/the-revenue-lounge/id1645044872 Episode Details: Buyer contact data continues to be one of the most complex challenges for revenue operations teams to solve. According to Gartner, an average of 7 people are involved in most buying decisions in a typical sales cycle. And quite a few of these stakeholders might be outside the department your sellers are targeting. GTM Teams lose out on several opportunities in the absence of accurate data of the buying committee which in turn also creates visibility gaps around the relationship and engagement. Let’s try and understand how revenue leaders can deal with this challenge. Our guest today is Shantanu Shekhar, the Senior Director, Sales Strategy & Operations at Gong. Shantanu has scaled, optimized, and transformed businesses across several geographies, including Europe, the Middle East, Africa, and Asia-Pacific. He is currently driving sales operations and go-to-market strategy for Gong in EMEA. Let's hear it from Shantanu! Want to learn more about Nektar? Talk to our team - https://bit.ly/3iGuFEH

Aligning Cross-Functional Teams to Deliver Excellent Customer Experience ft. Jeff Ignacio

Welcome to Season 1 Episode 12 of The Revenue Lounge Podcast by Nektar.ai - A series of interviews with top Revenue Operations leaders on what drives the function and what keeps them going! Episode Host - Abhijeet Vijayvergiya https://www.linkedin.com/in/abhijeet-vijayvergiya-2571056/ Episode Guest - Jeff Ignacio https://www.linkedin.com/in/jeffbethechange/ Podcast Details: Podcast page - https://bit.ly/3u9I1eV Spotify - https://open.spotify.com/show/3DUOqnTpPOJ2xbyl7HdgN3 Google Podcasts - https://podcasts.google.com/u/0/search/the%20revenue%20lounge Apple Podcasts - https://podcasts.apple.com/in/podcast/the-revenue-lounge/id1645044872 Episode Details: Driving revenue is no longer just the responsibility of sales. Revenue generation is like a relay - where sales, marketing, and customer success teams have to work towards common goals - and be completely aligned in this pursuit. Several advantages of this cross-functional alignment include improved customer experience, higher productivity among teams, better utilization of tech stack, and improved data usage. But in reality, how aligned are these teams? Research says not so much. Only 29% of business leaders, for instance, said that their teams are fully aligned toward achieving common revenue goals. Without alignment, a lot of opportunities to generate revenue are missed. The budgets, time, and effort of these teams get wasted, leading to revenue leakage across the customer journey. The good news is that most companies are working towards creating this alignment by implementing a revenue operations function. In today’s episode, we will talk about the role of RevOps in driving this cross-functional alignment to provide a great customer experience and ultimately lead to higher revenues. Jeff Ignacio is joining us today to answer some questions about how leaders can drive this movement within their companies. Jeff is the Head of Sales Operations at Forethought and a RevOps leader passionate about driving revenue excellence by working with sales, marketing, and customer success leaders. Let's hear it from Jeff! Want to learn more about Nektar? Talk to our team - https://bit.ly/3Vwfc8g

Components of a Modern Sales Tech Stack ft. Don Otvos

Welcome to Season 1 Episode 11 of The Revenue Lounge Podcast by Nektar.ai - A series of interviews with top Revenue Operations leaders on what drives the function and what keeps them going! Episode Host - Abhijeet Vijayvergiya https://www.linkedin.com/in/abhijeet-vijayvergiya-2571056/ Episode Guest - Don Otvos https://www.linkedin.com/in/donnyo/ Podcast Details: Podcast page - https://bit.ly/3OlvQ8d Spotify - https://open.spotify.com/show/3DUOqnTpPOJ2xbyl7HdgN3 Google Podcasts - https://podcasts.google.com/u/0/search/the%20revenue%20lounge Apple Podcasts - https://podcasts.apple.com/in/podcast/the-revenue-lounge/id1645044872 Episode Details: Over the last five years or so the sales tech market has exploded, with a rising number of tools getting added to the already crowded market. There's just so much tech out there that it can be an overwhelming experience for any buyer. While there is this proliferation of sales tools that we are seeing across the tech stack, the reality is half of the sales teams fail to see user adoption and a clear ROI from these investments. According to a recent survey of 330 sales professionals, 86% of reps get confused about which tool to use for which task. 82% of sales leaders say that trying to get reps to use the provided sales tools feels like a second job. So what components should we look at in a modern sales tech stack to drive more efficiency across the organization? Is there a list of top priorities revenue leaders must look at to lock in more revenues? Let’s find some answers to these questions with our guest today - Don Otvos. Don is the VP of Business Development & Alliances at LeanData and has also been the VP of RevOps there. He is a highly valued leader who helps companies establish operational solutions that produce repeatable performance and sustainable results. Let's hear it from Don! Want to learn more about Nektar? Talk to our team - https://bit.ly/3tStNil
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