Guest Host Wes Towers: Use Shadow Work to Find Your Strongest Marketing Message

Wes Towers is the founder of Uplift 360, an Australian digital agency helping trades, construction and industrial brands clarify their message online. In this short episode, Wes shares a simple shadow-work-inspired exercise to uncover what makes a business truly different by first exploring what frustrates them most about their industry. Learn more at: https://uplift360.com.au