Family dive travel is booming — and Kids Sea Camp is leading the way. In this episode of Marketing Minutes by Scuba Diving Industry Magazine, hosts Britain and William Cline talk with Margo & Tom Peyton, the founders of Family Divers and Kids Sea Camp, about their incredible family dive programs and how they built a loyal, multi-generational community of divers around the world.

🕐Timestamps:

00:00 Introduction & welcome

00:45 Meet Tom and Margo Peyton

01:20 Building a family-focused dive brand

02:40 Prioritizing safety in kids dive training

04:30 Resort partnerships for family travel

06:20 The magic of community-building

08:15 Multi-generational repeat divers

09:40 Marketing to parents & grandparents

12:10 Addressing legal and liability concerns

14:20 Growing fe ...