Project Management is Boring

Project Management is Boring

di Jordon Keen
Stagione 3
Target Canada: The Recovery That Came Too Late
This episode explores one of the more painful parts of the Target Canada story: some problems were reportedly improving near the end, but the business no longer had enough time, money, or trust to continue. Recovery has a deadline. Once customer trust, financial patience, and executive support are gone, improvement may not be enough. For PMs, this episode examines turnaround planning, recovery metrics, escalation timing, and when to recommend stopping. Key PM Questions: How do we know if recovery is working? What is the deadline for meaningful improvement? When should a PM recommend pause, reset, or termination?
Target Canada: Change Management at Retail Speed
This episode focuses on the human side of Target Canada: employees learning new systems, stores preparing to open, vendors adapting to new processes, and teams operating under intense schedule pressure. Even strong workers can fail inside an unrealistic operating model. For PMs, the episode explores training quality, role clarity, frontline feedback, and the difference between “trained” and “ready.” Key PM Questions: Do users understand the process well enough to operate under pressure? Are frontline employees telling us something different from the dashboard? How do PMs detect adoption risk before launch?
Target Canada: Governance Theatre
This episode examines how large programs report progress under pressure. Steering committees, status dashboards, risk logs, and executive updates are only useful if they help leaders make better decisions. If governance becomes performance theater, the organization may hear good news long after reality has changed. The episode focuses on the PM’s responsibility to make risk visible, specific, and decision-oriented. Key PM Questions: Can bad news travel safely? Are status reports showing readiness or just activity? What decisions should governance bodies actually be making?
Target Canada: The Customer Promise Gap
This episode focuses on the gap between what Target Canada delivered and what Canadian customers expected. Many customers expected the familiar U.S. Target experience: attractive products, good prices, reliable inventory, and a strong shopping experience. When the Canadian stores did not consistently deliver that promise, disappointment set in quickly. The PM lesson is that the real acceptance criteria often live with the customer, not in the project plan. Key PM Questions: What promise does the customer believe we are making? Are internal success measures aligned with external expectations? How do PMs test the experience, not just the deliverable?
Target Canada: The Forecasting Trap
This episode looks at demand forecasting in a new market. Target Canada had to estimate customer behavior without the benefit of mature Canadian sales history. The company had brand awareness, but brand awareness is not the same as repeat purchasing behavior. For PMs, this episode explores assumptions, estimation, model risk, and how teams can confuse optimism with evidence. Key PM Questions: What assumptions are driving the forecast? What data is missing? How should PMs communicate uncertainty when leaders want confident numbers?
Target Canada: Empty Shelves, Full Warehouses
This episode focuses on the contradiction at the heart of Target Canada’s operations: stores could have empty shelves while distribution centers had inventory. The issue was not simply “not enough product.” It was a flow problem involving systems, warehouse processes, forecasting, data, vendor coordination, and store execution. For PMs, this episode is about handoffs, dependencies, and the danger of managing functional silos instead of end-to-end outcomes. Key PM Questions: Where are the handoffs most likely to fail? Can the system move work from request to customer outcome? Are teams optimizing their piece while the whole process breaks?
Target Canada: The Data Was the Critical Path
This episode examines one of the most important lessons from Target Canada: bad data can break a business. Product dimensions, vendor information, units of measure, tariff codes, item descriptions, and other data elements affected purchasing, warehousing, replenishment, and shelf availability. The episode argues that “boring” data work was actually mission-critical. PMs must learn to treat data readiness as a major launch dependency, not a background task. Key PM Questions: Who owns data quality? What does “clean enough” mean? How should data readiness be tested before launch?
Target Canada: SAP Was Not the Villain
This episode focuses on Target Canada’s technology environment, including the implementation of SAP. The lesson is not simply “ERP projects are hard.” The deeper lesson is that enterprise systems require disciplined processes, trained users, strong governance, clean master data, and realistic integration planning. SAP became part of the story because the business depended on it before the surrounding operating model was mature enough to support it. Key PM Questions: When is a system implementation actually a business transformation? How do PMs tell the difference between software readiness and operational readiness? What questions should PMs ask before trusting an enterprise platform to support launch?
Target Canada: Big Bang Expansion
This episode explores Target Canada’s aggressive store-opening approach. Instead of entering slowly, learning from early locations, and adjusting, Target moved toward a large-scale launch. The pace reduced the organization’s ability to test assumptions, absorb feedback, and stabilize operations before expanding. For PMs, this episode focuses on rollout strategy, pilots, phased delivery, and the dangers of confusing deployment with adoption. Key PM Questions: What should a pilot actually prove? When is a phased rollout better than a large-scale launch? How do PMs protect learning time when leaders want speed?
Target Canada: The Deal That Started the Clock
Primary Focus: Target’s acquisition of Zellers lease locations PM Lesson: Strategic commitments can become project constraints before the project team is ready. This episode examines the real estate decision that gave Target rapid access to the Canadian market. Acquiring lease interests allowed Target to enter Canada at scale, but it also created enormous pressure to open stores quickly. Once money was committed and locations were secured, delay became expensive and politically difficult. The PM lesson is that projects often inherit constraints created by strategy. A project manager may not create the business case, but they must manage the consequences of it. Key PM Questions: When does a strategic opportunity become an execution trap? How do sunk costs distort decision-making? What should PMs do when the timeline is driven by business commitments rather than readiness evidence?
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