Know Your Rights: Your IP and Business Law Playbook

Know Your Rights: Your IP and Business Law Playbook

di Julie King

Lavoro Educazione

Stagione 2025

What are Patent Searches and Why are they Important? Lost in the Supermarket of Prior Art

Patent searches can help you determine if your invention is novel and non-obvious, which are essential requirements for obtaining a patent. They can also help you make sure you’re not infringing on someone else’s rights or know the state of the art before you start developing an invention. In this episode, I’ll go over types of patent searches and why they’re important, how patent searches are done, whether you need a patent attorney for a patent search evaluating patent search results, what happens after the searching is done, and working with patent professionals to use patent searches as a valuable step in securing your intellectual property. #patent #patents #iplaw #patentattorney #patentlaw #patentlawyer #lawsky #iplawsky #patentsearch

Honey Gotta Strike a Plan: What You Should Do To Clear Your Trademarks

Here's a bite-sized portion of my main episode this week, also with apologies to Iggy Pop and the Stooges. This clip focuses on what you SHOULD do to clear your trademarks. Before locking in a business name, brand name, or logo (or if you’re already using one and aren’t 100% confident it’s clear), here’s what you should do to avoid nasty problems: 1. Talk to an experienced trademark attorney about the strength of your name or logo. If there are problems that are obvious to them through their years of experience, they can advise you on what to do. 2. Once your trademark attorney has made sure there aren’t any obvious problems, have them conduct a comprehensive clearance search and analyze the results. 3. Discuss the results and analysis with the attorney and use that legal insight to make an informed business decision. A good trademark attorney won’t just tell you what’s taken; they’ll tell you what’s risky, what’s defensible, and how to move forward strategically. Think of a comprehensive clearance search as insurance for your business and brand. You’re investing time, energy, and money into building something meaningful. Don’t gamble on a name or logo that could get you into legal hot water. Instead, take the time now to make sure your name and logo are not only memorable, but legally yours. #trademark #trademarks #trademarklaw #trademarklawyer #trademarkattorney #trademarklawfirm #iplaw

Gimme Danger: What Happens If You Get Your Trademarks Wrong

Here's a bite-sized portion of my main episode this week, also with apologies to Iggy Pop and the Stooges. This clip focuses on what could happen if you launch or keep operating without a proper trademark clearance search. #trademark #trademarks #trademarklaw #trademarklawyer #trademarkattorney #trademarklawfirm #iplaw

No Fun: The Cheap Online Trademark Service Trap

Here's a bite-sized portion of my main episode this week. This clip focuses on the dangers of cheap online trademark search services. Who doesn’t like to save money? I get it. I like a good bargain, too. I see the appeal of online platforms like LegalZoom, Trademark Engine, and similar services that advertise cheap and fast trademark searches and filing. But here’s what they don’t tell you, or what’s buried in the fine print no one reads, based on what I’ve personally seen happen to clients who started with them. #trademark #trademarks #trademarklaw #trademarklawyer #trademarkattorney #trademarklawfirm #iplaw

Don’t Search and Destroy: Why a DIY Trademark Search Isn’t Enough

Here's a bite-sized portion of my main episode this week, also with apologies to Iggy Pop and the Stooges. This clip focuses on the dangers of DIY trademark searches. Many small business owners try to do a trademark search themselves. And look, I understand it. Bootstrapping is often part of the entrepreneurial journey. But in this case, what you don’t know can hurt you. #trademark #trademarks #trademarklaw #trademarklawyer #trademarkattorney #trademarklawfirm #iplaw

Look Out Honey, Cause I’m Using Technology to Do a Proper Trademark Clearance Search

Here's a bite-sized portion of my main episode this week, also with apologies to Iggy Pop and the Stooges. This clip focuses on what a thorough trademark clearance search should involve, why a combination of AI and manual searching is best, and how manual searching isn't simple. #trademark #trademarks #trademarklaw #trademarklawyer #trademarkattorney #trademarklawfirm #iplaw

Search or Destroy? How a Thorough Trademark Clearance Search can Prevent Destruction for your Business

If you’re picking a name or logo for your business or product or using one you’re not sure is clear to use, you might be standing at a crossroads, unsure of what to do: keep going full steam ahead with that clever name you love, or hit pause until you’re sure you’re not infringing on someone else’s trademark? This decision isn’t just about branding. It could make or break your business. With my apologies to Iggy Pop and The Stooges, let me tell you how to save your business’ soul with a proper, thorough trademark clearance search done by an experienced trademark attorney, especially before printing packaging, launching your website, or investing in social media ads. Here's what I cover in this video: 1. Look Out Honey, 'Cause I’m Using Technology to Do a Proper Trademark Clearance Search 2. Don’t Search and Destroy: Why a DIY Search Isn’t Enough 3. No Fun: The Cheap Online Trademark Service Trap 4. Gimme Danger: What Happens If You Get It Wrong 5. Honey Gotta Strike a Plan: What You Should Do Instead If you’re launching, growing, or just unsure whether your business/brand name or your logo are truly protected, let’s talk. I help entrepreneurs across the U.S. make smart, legally sound decisions about names and logos. If you’d like to consult with me, you can use my contact form or you can book a consultation online at kingpatentlaw.com or by calling my office at 312-596-2222 or 217-714-8558. Please check out the other posts and pages on my website for more information on patents and other intellectual property and business law issues.#trademark #trademarks #trademarklaw #trademarklawyer #trademarkattorney #trademarklawfirm #iplaw

A Provisional Patent Application Is a Tool—Not a Shortcut

Here's the final bite-sized portion of my main episode this week. This clip is the conclusion to the provisional patent myths: “A Provisional Patent Application Is a Tool—Not a Shortcut.”Listen/watch to learn why. #patent #patents #provisionalpatent #iplaw #patentattorney #patentlaw #patentlawyer Used correctly, a provisional patent application gives youtime to explore your invention’s potential, seek funding, and test the market. Used incorrectly, it can create a false sense of security. Here's What to Do: Before you file, get clear on what a provisional application can, and can’t, do for you. A consultation with a patent attorney will likely save yousignificant time, money, and heartache in the long run. Talk with the attorney about what the provisional application should contain and how to align the applicationand filing date with your long-term goals. What you do in the provisional patent application stage can determine whether you end up with a strong patent or no patent at all.

Myth: “Once I File a Provisional Application, I Don’t Need to Worry for a Year”

Here's a bite-sized portion of my main episode this week. This clip focuses on provisional patent myth #5: “Once I File a Provisional Application, I Don’t Need to Worry for a Year.” That's simply not true. Listen/watch to learn why. #patent #patents #provisionalpatent #iplaw #patentattorney #patentlaw #patentlawyer

Myth: “As Long As I File Something for my Provisional Patent Application, I’m Covered.”

Here's a bite-sized portion of my main episode this week. This clip focuses on provisional patent myth #2: “As Long As I File Something, I’m Covered.” That's simply not true. Listen/watch to learn why. #patent #patents #provisionalpatent #iplaw #patentattorney #patentlaw #patentlawyer

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