Episode 173: Innovations in Pay With Points

DCA Commerce Code di Digital Commerce Alliance

Note sull'episodio

This week on Commerce Code, we speak with Kelli Hobbs, VP, Head of US Business Development at Valuedynamx, and Paras Joshi, Strategy & Development Officer at Valuedynamx. Valuedynamx is a leading global provider of purchase rewards, and they are a part of Collinson, which provides a leading global travel ecosystem.


We are talking about:

  • Challenges in the increasingly competitive loyalty space
  • Ways to maintain or enhance engagement among loyalty program members
  • How to increase value to consumers and merchants by making program points redeemable where consumers most want to redeem them